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China'S Clothing Is Now Listed In Hongkong &Nbsp; Ji Up To HK $2 Billion 300 Million.

2011/6/15 10:28:00 64

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According to Hong Kong media, the investor promotion conference will be held today.

Chinese dress

Market news refers to its stock price ranging from 1.9 yuan to 2.5 yuan, and the fund raising amount is about 230 million to 300 million US dollars (about 1 billion 790 million to HK $2 billion 340 million).

The stock is expected to start offering shares on the 20 th of this month and is listed on the 30 day.

Liang Botao CEC as shareholder

As a brand for men's casual wear

Operator

China's clothing industry is mainly attacking the middle and high end market. The target customers are men aged 18 to 45. According to the news, the price earnings ratio is expected to be 14 to 19 times in 2011.

Famous investors Liang Botao, China Enterprise Capital (CEC) and private equity Orchid Asia are their shareholders.

CEC is also a major shareholder of [1.08 0.94%] (00039), another listed company.

By the end of 10, the company had 886 outlets in the mainland, including 393 self sales outlets in Beijing, Shanghai, Guangzhou and other city department stores, and 493 outlets for third party retailers.

Chairman Lu Jiaxing (also CEC director) said that in the next 5 years, the market demand for high-end casual men's clothing will continue to grow. The company will continue to expand its sales network, and add 14 self operated spots to the 14 large and medium-sized cities currently stationed, and expand the market of the second line.

Chinese apparel currently has 5 non private brands (4 licensed brands) and 2 private brands, including two major brands Jeep (Jeep) and Santa Barbara Polo and Racquet Club.

SANTA BARBARA POLO & RACQUET CLUB

The mainland market share is 3.8% and 1.9%.

Lu said that in the future, it would also consider introducing new brands and plan to introduce functional women's clothing for sale.