Yang Mi Endorsed Bosideng'S Brand Of Ice Down Jacket.
In June 21st, the icy fashion down garment 2011/2012 new product conference was held.
Yang Mi
The show was "icy" and new, and interacting with reporters and hundreds of customers.
Yang Mi, known as the "Queen of pop" youth idol, has signed recently.
Bosideng
Group, under the banner of
Ice cleaning
fashion
Down Jackets
The image spokesman.
As a star who frequently refreshes the ratings and is loved by young people, Yang Mi's relationship with ice cream is also very unique.
In March this year, the ice cream brand launched the "ice cream spokesperson, micro-blog competition" campaign on Bosideng official micro-blog, which immediately triggered a strong response. More than 510 thousand people recommended stars through micro-blog, creating a new record of Internet activity, while Yang Mi's popularity has always been far ahead. Micro-blog has contributed to the successful signing of Yang Mi and icy.
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Not only the popularity of people is important, but also the style of Yang Mi and ice cream brand.
From the first day of birth, Bing insisted on "speaking with design, speaking with fashion, speaking with products", adhering to the style of "youth, fashion, vitality and fashion", leading the trend of down jacket design.
In the face of the new three series of down jacket, Yang Mi is very impressed with his usual style of dressing.
She said: "I look forward to doing better in this year's icy advertising blockbuster, and to bring the fashionable youth style of ice cream down to perfection and perfection."
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