8 Billion 575 Million AOKANG Brand Value Climbed Again

A few days ago, the World Brand Lab released the 2011 (eighth session).

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In the lineup of China's brand national team, which is based on financial analysis, consumer behavior analysis and brand strength analysis,

"Brand" is again on the list with the total value of 8 billion 575 million yuan, up more than 500 million from last year, ranking second in the 12 largest brands in Wenzhou.

From the original "AOKANG belongs to everyone, you and I," to the red river across the north and south, "wear AOKANG to go the Quartet", and now to the household "dream is to come out", experienced the pformation of time and again.

Developed from a small family workshop to a non regional group with a brand value of 8 billion 575 million.

It has grown into the leader of China's private shoe making enterprises.

This entry is not only an affirmation of AOKANG's achievements, but will also encourage AOKANG to continue to advance to the maximization of brand value.

"Since China joined the WTO in 2001, the market has changed from the initial price competition to the brand competition.

Setting up brand image and enhancing brand value has become an important strategy for leading enterprises.

Wang Zhentao, chairman of AOKANG, told AOKANG's latest brand value that brand building has always been an important strategy for AOKANG, and AOKANG is the ultimate goal of all AOKANG people.

It is reported that the current "

The list includes food and beverages,

The brands of 25 related industries, including media, information technology, household appliances, automobiles and energy, were selected.

A total of 45 brands were selected in Zhejiang province.