Tariffs Have Not Fallen, Luxury Goods Are Competing For Price Increases &Nbsp; LV Almost All The Way Up 6%

When all parties are talking about reducing tariffs on luxury goods, the reporter visited the Guangzhou market and found that many luxury brands rose in the mainland of China in July.

High-end cosmetics are also involved in LV. The recent rise in prices occurred just a few days ago, almost 6% of the total.

Yesterday, reporters at LV store saw that the price of a wallet increased from 4000 yuan to 5000 yuan, and the price of champagne bag rose from 16000 yuan to 19000 yuan.

A second-hand shop in Guangzhou

Cartire and Rolex have just completed the domestic price increase, the price increase is about 5%~10%.

Reporters at Rolex store in Guangzhou saw that Rolex's weekly calendar oysters watch price rose from 245500 yuan to 257800 yuan, up ten thousand yuan.

Besides the bag of watches, the price of large cosmetics has also risen.

LA MER counters sales staff confirmed that from July 1st, the LA MER price increase, or around 8%~10%.

The most popular classic product repair kit three piece, from the original 7200 yuan to 7800 yuan.

In addition, cosmetics brands such as Estee Lauder, MAC, Clinique, Yuet wood and so on also rose collectively.

For example, Estee Lauder's most classic small brown bottle ANR special moisturizing essence, from the original 890 yuan to 940 yuan.

Prices are more frequent this year.

The price surge in the mainland market is following Hongkong, Europe and other regions.

As for the reasons for the rise in prices, branding firms have indicated that on the one hand, publicity and the increase in human resources costs have resulted.

On the other hand, the price of precious metals, including steel, gold, 18 K gold and diamonds, has risen steadily over the past one or two years, plus the high exchange rate of Swiss francs. The list has increased almost 5% to 10% or more annually.

A luxury business operator in Guangzhou said that the price of luxury goods has increased more frequently in the mainland this year. Brands that did not rise last year joined the price increase team this year.

The reason for this is that the rising price of luxury brands comes from rising sales.

It is estimated that China will be in 2012.

Why is the price of luxury goods getting higher and higher?

The price of luxury goods is getting higher and higher. Besides the tax rate, it is also related to the pricing strategy of the brand.

Because luxury enterprises have certain pricing power, these enterprises often make use of the huge demand in domestic market and the relative scarcity of luxury resources, and when they sell luxury goods in China, their pricing is significantly higher than that of overseas.

For example, Chinese people like to buy luxury goods, many of them are psychological comparisons, and many multinational brands are trying to attract this group of people.

In this regard, the Ministry of Commerce spokesman Yao Jian has said that, first, there are differences in the distribution system and pricing system of multinational companies; two, the types of domestic brand goods are relatively few, and consumers' choice is relatively small; three, we cannot evade our comprehensive import tax rate on some brands, which include tariff and excise tax.