Sports Apparel Stocks Collective Price Increases Caused Strong Doubts In The Market.
According to Hong Kong media, retailers are generally suffering under the global inflation environment.
Raw material
The pressure of labor and rent increases, but only by increasing the price.
Shifting costs
。
However, Lining and Anta are among the mainland.
Sportswear
The price of stocks increases by one to 20% in the short term, causing market doubt.
Lining's repeated rise in prices helped no increase in sales.
Recently, Lining, who had lost sales and profits in the first half of the year, raised the average retail price of clothing and shoes by more than 10% in the fourth quarter of June.
In the third quarter, the average price of its products has increased by 10% annually.
But price increases do not help to increase sales. As the cost goes up and expenditure increases, the market doubts whether consumers will continue to pay for them.
Anta allows no more than 1 increase in price.
The price of products rose and went up more than Lining's. Anta, PEAK and 31st degree were joined in the collective price rise.
Anta recently announced the average price of the sports shoes and clothing in the fourth quarter of the year, a double-digit increase compared with the same period last year. The growth of the first two quarters of the retail price has reached the number of units per unit, and the third quarter has broken 10%. It has already had a gap with the company's earlier commitment that the annual price increase will not exceed 10%.
In the third quarter of, the average price of the product will increase, and the average price of clothing and footwear products will be double digits and high single digit growth.
The price of footwear and clothing has increased by 5% to 10% over the past year.
31st degree and PEAK also announced that the average price of clothing in winter will increase by 17% and double digits, and the average price of footwear will increase by 10% and high single digit.
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