Fujian Style Clothing Leveraging Information To Get Through "Meridians"

Men's wear

Quietly launched a huge ERP project group.

It is called "huge" because the project is not a single ERP, but a ERP project group. "Six vertical and six horizontal" involves every chain of the power.

The industry expects that the total number of information projects launched by the powerful army will cost tens of millions of yuan, and most of them will be nearly billion.

The emphasis on information technology is not just about power driven companies. After seven years of "lurking" for three years, the seven wolves have worked hard to improve their internal strength, and the important work is also to create the supply chain informatization.

"The degree of informatization will affect the outcome of future duel.

Without information, there will be no development.

As Lin Hongnan, chairman of Fucheng (China) Co., Ltd., which has established cooperation with UFIDA, IBM and other domestic and foreign software giants, said that informatization has become the lifeblood of enterprises.

With information technology

Complement cycle shortening 2/3

What are the advantages of information technology projects launched by enterprises?

Lin Shi Ti, general manager of Xiamen Sanlian software Limited by Share Ltd, gave an example to illustrate.

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For the role of information system in the development of enterprises, professionals have made a simile: if the distribution channel of clothing enterprises is a large reservoir, the production department is the intake, and the inventory is the water level, when to inflow and when to get out of the water.

Enterprise information technology is undoubtedly the lever of regulation.

It has invested tens of millions to carry out the information process.

An insider of RBA said that the reason lies in "upgrading information technology and playing a key role in wholesale to retail".

The action of "driving power" reflects the urgent attitude of Fujian style clothing from "wholesale mode" to "retail mode" in recent years.

"According to the current market development situation, powerful clothing enterprises begin to hope to truly control the terminal and achieve" retail ".

Facing these two thousand or three thousand terminal systems, it is necessary to truly achieve "retail" and carry out information technology.

The above said.

The realization of "retail" is only one of the functions of informatization in clothing enterprises' distribution channels.

In fact, for apparel enterprises, information technology improves the speed of the entire supply chain, making it fast and accurate.

Information technology is just like the veins of enterprises, which dredge links of various parts and make them operate flexibly.

And from the perspective of the entire industry chain, information technology is able to get through the whole industry.

"Before the advent of information technology, the whole upstream and downstream of the textile and garment industry is" fault ". The so-called industry speed and efficiency can not be realized at all. The biggest cost is often exchanged for the least profit return, but after entering the" information age ", the whole industry's upstream and downstream links and supply chain links are all opened up.

Lin Hongnan thinks.

As Zhou Shaoxiong, chairman of the seven wolves industrial Limited by Share Ltd, said, "Informationization changes the form of operation of the industry."

Huge cost

Need top management approval

Informatization seems to be illusory, colorless and intangible. In fact, it is necessary to build a real information system in such a big enterprise as the bullies and the seven wolves. The project is huge and vast.

Clothing enterprises are mostly labor-intensive enterprises, and their automation level is relatively low. Moreover, the business process of garment enterprises is very complex and cumbersome. Many garment enterprises need to deal with hundreds of inventory units every day, and manage numerous styles, structures, customer identities and even more data, which brings great difficulty to the realization of the informatization of garment industry.

Therefore, in this highly complex management, relatively accurate prediction, scientific material procurement management, production planning and distribution management are particularly important.

Lin Shi said that information construction is not achieved overnight. Garment enterprises need to grasp the law of information construction and choose the information road suitable for enterprise development through overall planning.

Eliminate difficulties and obstacles, from the enterprise leadership, business management and IT staff from top to bottom to work together, step by step, so as to realize management promotion with the help of information platform.

"ERP is three points software, seven points implementation, very hard, twelve points data, 100% leadership support".

Zhang Tielong, director of the information management center of the nine Mu Wang, also believes that the success of the informatization construction of the garment enterprises also depends on the recognition of the IT value of the top executives and whether the planning of the IT itself matches the business strategy.

Zhang Tielong also pointed out that the core of the informatization construction of clothing enterprises is mainly in two aspects: first, it is necessary to ensure that all the collected information is aggregated to the corresponding departments as the basis for business planning; secondly, most of the enterprises nowadays have information systems, which can get a lot of data, and the key is how to provide customers, distributors and branch companies with such services after getting these data.

Case sharing

Seven wolves:

Information construction to improve management performance

Before 2004, the information system of the seven wolves was just a store's cash register system, but since then, the seven wolves have never stopped the pace of informationization.

In 2005, the seven wolves started the headquarters distribution system to achieve headquarters distribution management and order management. In 2006, the headquarters of wolf wolves began to manage the network office to achieve paperless office management. In 2007, seven wolves got through the supply chain management system to realize the management of upstream production cooperative and downstream customer supply chain systems. In 2008, the seven wolves introduced the advanced large-scale ERP system ORACLE retail distribution and supply chain finance integration solution system.

Chen Zhiyong, director of the seven wolf wolf Information Center, said there are two more information systems that are being implemented by the seven wolves.

One is the company operation management system, which covers all the needs of daily operation and management of the company. It is also a unified portal of the seven wolf systems. It connects the large and small software systems used by the seven wolves, and realizes the sharing of information and resources.

"The system has been implemented in the national terminals and sub branches, and is expected to be extended to the national agents and upstream production partners next year".

The other is the decision analysis system: the fine analysis of the company's operation and management. The system is expected to be extended to the terminal stores and sub branches in the country.

King of nine:

Using information to build efficient processes

The information construction of nine Mu Wang started in 2001. According to the strategic plan of nine Mu Wang, to the end of 2012, there were three stages in total: the first stage is to distribute customer oriented, optimize the key processes of internal operation, and enhance the capability of service market; business areas include finance, planning and order, production, distribution, manufacturing processes, etc. the second stage is customer oriented, business areas include group finance, retail, customer service, information portal, supply chain optimization, etc. in the third stage, IT strategic system planning (2009~2012) and implementation, including human resources and IT strategic planning, are carried out according to the company's new business strategy.

Zhang Tielong, director of the information management center of the nine Mu Wang, introduced the implementation of the comprehensive information technology to build an effective overall enterprise process system.

The first is the timely and accurate collection of market data.

In the market, which styles sell well or are unsalable, which stores are out of stock or overstock, the headquarters of the nine Mu Wang can know the details and adjust the marketing strategy in time. At the same time, the information can also be timely feedback to the design, development and production departments of the product.

This series of information collection, analysis and feedback has greatly optimized the product structure and inventory structure of King Mu.

At present, nine Mu Wang can monitor the sales data, finished product warehouse data and distribution status, order tracking, garment production and accessories inventory information, and develop many decision support models, such as sales forecasting model and intelligent active replenishment model.

These systems integrate product design, production, inventory, logistics, sales, finance and so on, and help enterprises to enhance inventory management, data analysis and decision-making, market contingency and other capabilities, and help management to make scientific decisions.

Odd:

IEAP system realizes comprehensive monitoring

As the forerunner of the domestic SPA (self owned apparel retailer) mode, the information strategy of the Limited by Share Ltd has maintained a high degree of integration with the development of the enterprise, and has made full use of information technology to enhance the comprehensive competitive advantage of the enterprise.

At present, IEAP's information management system is well used.

IEAP is Enterprise Application Platform, and the information management system of the IEAP supply chain is a complete solution for the company's independent research and development, with complete intellectual property rights, and is the foundation for the daily operation of the company.

IEAP integrated marketing headquarters, distribution center, regional operation and retail terminal into an integrated management network system, and truly realized headquarters's overall monitoring and vertical management of subordinate departments.

Wang Weiwei, media director of the regional brand center, introduces IEAP from a series of links such as production, purchase, wholesale, retail and so on, to monitor the circulation of commodities in an all-round way.

IEAP system can also carry out automatic distribution, automatic distribution is the best way to achieve unified distribution. IEAP system adjustment between shops is a renovation and reorganization of the traditional distribution process, saving many intermediate links, and better reflecting the characteristics of chain operation.

In addition, the system will effectively connect all the terminals of the company's headquarters with suppliers, Direct stores and franchisees, provide the overall design concept and style through the integrated supply chain, and produce thousands of styles of men's clothing and clothing to the suppliers all over the country every year, and then distribute them directly to all the terminal stores across the fast logistics system, so that the entire supply chain can quickly respond to the market.