Sarah Jessica Parker And Others Left Halston Together.

According to relevant news on Wednesday, Sarah Jessica Parker and Harvey Winstein will leave the Halston brand, which marks the end of the cooperation of many designers.

The Marios Schwab contract with the brand has expired and will no longer be renewed.

In 2007, Hilco Consumer Capital and Weinstein Co. acquired Halston brand, and appointed Sarah Jessica Parker in January 2010 as the president and creative director of Halston's second line brand Halston Halston.

At the same time, Sarah Jessica Parker also served as a board member of Halston brand and obtained some shares.

It is alleged that the agreement signed by Sarah Jessica Parker will get us $13 million over the next four years. It is unclear whether Hilco will buy Weinstein and Sarah Jessica Parker completely.

Mr. Richard Kaye, vice president and marketing director of Hilco, declined to make any statement.

In April, it was reported that Hilco was looking for new investment targets and was likely to sell Halston brand.

At that time, some people said that Halston had at least three tenderers, Max Azria was one of them, but now there is news that Halston brand may buy a model.

It is not a good thing that Sarah Jessica Parker and Harvey Weinstein do not have the experience of running fashion brand experience.

The message that Sarah Jessica Parker wants to leave Halston Heritage first appeared on Vogue in August.

The departure of these two high-profile stars also confirms to us that Hollywood stars may not be able to perform the duties of designers.

For Halston brands, frequent replacement of designers has become a convention.

The Halston brand reached its peak in the late 70s, when designers were very popular for the design of top stars. After the death of 1990, the Halston brand tried to invite famous designers including Randolph Duke, Kevan Hall, Craig Natiello, Piyawat Pattanapuckdee and so on, hoping to reproduce the brand's past glory, but it has not achieved good results.

When Sarah Jessica Parker was first chosen, many people were skeptical, but it turned out that Parker did not put all her energy on Halston brand. She spent several months in filming her own movie as a creative director.

Parker also speaks frankly that she has no experience in fashion brand management, and she has always wondered about her election.

At first, Parker took an active part in the design of Halston Heritage, but there was news that Parker always asked the company to design the clothes that she liked to wear as a director, which is very different from the brand culture of Halston.

For Sarah Jessica Parker, leaving Halston is not the end of her fashion career. She hopes to introduce her brand name to a larger market, and her perfume Lovely and Covet are also very popular.