"First Brand Clothing Direct Sale Exhibition" Sales Break Tens Of Millions

According to the Sichuan provincial suppliers' Association yesterday, "the first brand clothing direct sale exhibition" held last weekend at the new century Convention and Exhibition Center in Chengdu opened just over two days. The total sales volume of the clothing brand has exceeded 10 million yuan, of which the sales volume of men's wear brand is as high as 5 million 630 thousand yuan.

"And previous types Fashion Show Compared with the Chengdu famous brand clothing discount exhibition, there are more young faces in the exhibition hall. The ultra low discount launched by many businessmen has attracted the urban trend. Organizers of the organizing committee said yesterday that the exhibition focused more efforts on brand investment, attracting more than 200 enterprises at home and abroad to bring tens of thousands of seasonal fashion brands.

"Many of the exhibitions we held in the past were mainly low-end brands, which obviously did not meet the needs of young people for exhibitions." The official said that the spanformation and upgrading of the exhibition is an inevitable trend, and the proportion of similar exhibitions will gradually decline.

At the same time, in order to attract popularity, the major brands also produce ultra-low products through direct selling. Preferential promotion Scheme. "We used to only have counters in Chengdu shopping malls, know the purchasing power of Chengdu market, and are very optimistic about the promotion effect of Chengdu market for new products, so this time, the new product 65% off is to let more Chengdu citizens understand our brand." For the first time, a Hangzhou silk brand official said.

It is reported that the first China Chengdu international brand clothing Direct selling exhibition It will be held until August 7th. Various promotional activities will be held in the exhibition, including one hundred tickets for Jacky Cheung Chengdu concert.