Ten Years Of Clothing Dream
"WTO entry? 10 years? " It seems to be a distant and strange topic for the work of a public institution, but it is so real. In silence, it change And the life of the surrounding people.
It seems as if overnight, the famous brand stores in Europe and the United States have taken up the most popular commercial street. In April 23, 2009, the first foreign brand H&M opened in qianqianmen street, causing nearly 10000 people to rush to buy in the rain. "Basically robbery, there is no time to try on, several of my favorite clothes have no number. The check-in time was more than half an hour's queue, and everyone was carrying a pile of money. Over the past two years, he still has fresh memories of this rush to buy.
In recent years, with the gradual decline of the average tariff rate after the entry of WTO, many popular fashion brands from Europe and America, such as Zara of Spain, H&M of Sweden, C&A of Germany, and GAP of the United States, have been rushing to the beach. China In the market, "one-stop" shopping, moderate prices, and the most popular design elements of the season have made domestic consumers flocking to it.
In the past 10 years, the young girl has grown up from a silly girl who has just entered university. The clothes in wardrobe also changed from ONLY to VeroModa. "In 2000, when we first went to university, the clothing business circle was far from being prosperous now, and there were not many young clothes to choose from. At the time, it was recognized by the students as a famous brand. Now, the clothing brand is many, the choice scope is broad, really said that which can be called the famous brand. It's even harder to distinguish between domestic brands and foreign brands. Take the familiar ONLY, the shopping malls, which are all over the market, are mostly Chinese, with fashionable styles and affordable prices. There are two pieces in the wardrobe of young girls. Who would have thought that it was a famous brand in Denmark? " Talk freely.
Like many young girls, they like to go online when they are free. When they are tried on a special store, they note down the number and buy online, so they always get a lower discount. She even tried it for her favorite clothes. seek Overseas purchasing. However, the risk is too great.
His cousin went to sea early to make clothes export business. From her cousin's mouth, she heard more and more words such as export quotas, special protection, anti-dumping, green barriers, financial crisis, RMB appreciation, export to domestic sales, or familiar or unknown words. In the past few years, the relationship between his cousin and his cousin was mostly limited to telephone calls. He was only too busy to see customers, busy exhibitions, and run around the world. Occasionally he heard that his car was replaced by a second class van which was easy to carry goods from Mercedes Benz to S.
China's textile and garment industry is no longer the same as its cousins and their peers. In 2010, China's textile exports totaled 206 billion 500 million US dollars, an increase of 75.72% compared to the 117 billion 500 million yuan of 2005, which was cancelled by the first year of the global textile trade quota, and increased by 268.75% compared with the 56 billion US dollars in 2000 before joining the WTO. Among them, the trade friction is becoming more and more serious. In the face of the massive invasion of foreign brands, a large number of local garment enterprises or listed financing, or integrating resources, or testing water e-commerce, have entered the era of multi-channel three-dimensional marketing. "Chasing famous brand is the nature of a girl, but the waist is too shrunken. If it's as simple and convenient as a friend from abroad, it's as simple as buying cosmetics." With a smile. She dreamed that tariffs could be greatly reduced, and her own wardrobe could also see some famous international brands. In fact, these high-end luxury brands have long been stationed in China. In the Xinguang world, the brand new products can almost be synchronized with those of Europe and the United States, but the price of 5 figures is not always affordable.
The elder brother wanted to go further, and he sketched an empire of clothing for himself. U.S.A On the street, you can also see your own brand store. Tens of thousands of brothers and sisters practice the dream of turning the Chinese garment industry from "great power" to "great power".
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