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    In 2010, Internet Advertising Revenue Increased By 15%&Nbsp In The United States; Search Advertising Accounted For The Highest Proportion.

    2011/8/5 9:23:00 55

    Internet Advertising Receives The Highest In The US

    IResearch AI consulting consulted IAB data, and found that the advertising revenue in the US increased by 15% in 2010 compared with 2009, reaching a record high of 26 billion US dollars. website The advertising revenue is the highest, accounting for the overall advertising revenue. scale 46%.


    According to Ari analysis, advertisers choose to advertise in search websites because: 1, search websites have high penetration rate, high click rate and wide coverage; 2 users have more effective browsing time in search websites, and more time for advertisers to enter the user's eyes; 3, the price of advertising on search sites is low, so that the cost of advertisers is reduced; 4 Advertisement The result is good; 5, the brand and reputation of search engine are good, which improves the credibility of advertising.


     
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