The Spanish Footwear Industry Is Gradually Increasing Its Market Share In China.

2011/8/6 10:43:00 45

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Footwear Industry Begins To Share China Gradually

Since 2009,

China

The consumption capacity of the residents has been increasing, and the Spanish footwear industry has gradually increased its market share in China.

Javier Garcia, Secretary General of the Spanish Footwear Industry Federation (FICE), recently said that although Spain still has less sales of shoes in China than France and Italy, China has gradually become an important market for the export of western footwear, which was unthinkable a few years ago.

"At present, China's middle class team is growing stronger.

High-grade

The demand for consumer goods is high, and high quality and expensive footwear is favored.

To this end, the western footwear Federation has formulated relevant strategies to look ahead to the development prospects of the footwear market in China.

According to the Federation, in 2009, the export of high-end shoes to Western China accounted for 0.4% of the total export volume of the industry, totaling 40 million pairs, with an average price of 27.52 euros / double, the highest price of imported shoes for the Chinese market; in 2010, the total number of exports of shoes to the West reached 42.9 million, accounting for 0.39% of the total export volume, and the average selling price rose to 41.02 euro / double; in 2011, 1-4 months, the West exported to China footwear industry.

Total

25.1 million pairs, accounting for 0.55% of the total export price, and the average selling price is 40.91 euro / double.

It is reported that at present, the "Spanish footwear Federation" and its "Dalian center" (IBAC) are specifically responsible for the western shoe products in China.

market

Promotion and distribution.