Autumn Dress Debut &Nbsp; Summer Clothing Price Drop.

In Zhangzhou in August, the outdoor temperature remained at 33 -34 C.

Although it is still the summer climate, with the beginning of autumn, some brands of autumn clothing continue to be on the shelves.

The listing of autumn clothing means the summer of major brands.

The discount is full of stores.

Euro hour 32% off, ah sang A02 99 yuan to 299 yuan, La Natsu Bell 50 percent off...

All kinds of discount advertising slogans are full of customers' eyeballs.

Yesterday, reporters in China, Fujian, WAL-MART, Xinhua and so on.

It is true that women are born Shopaholic.

In order to buy more nice summer wear, Miss Hong, who lives in Longhai, went to the urban area to go shopping.

"The price of summer wear is much higher this year. When the brand dress comes to market, it costs five hundred or six hundred yuan each.

Now many brands are more discount strength, basically in between 3-5 fold, a little more than a few times.

Miss Tsang, who works in a certain urban unit, is also excited because of her favorite products. She told reporters that she had just cleaned a skirt of 50 yuan, and that the skirt was 600 yuan when it first came into the market.

Min Nan Dao: "lose no lose."

The discount of shopping centres is strong, and the price reduction of individual shops is not weak.

In the downtown streets of Xinhua West Road and Nanchang Road, the reporter saw that many shops had written down the price information in the eye-catching locations, "summer clothes buy one get one", "season clearing clearance" and "whole court 70 percent off" and so on. Some businesses even threw out "low to 90 percent off" blockbuster.

Some businesses hang clothes directly outside the store, allowing customers to pass by and pick them up.

Businessmen make room for autumn clothes.

Why have businesses been so orderly in summer?

It turned out that not only crops but also clothing were greatly affected by the weather.

The emergence of Li Qiu also seems to indicate the listing of autumn clothes.

In order to make room for upcoming autumn clothes, businesses can only sell discounted summer clothes that are not sold out.

"Summer wear is going on sale in April, and it will be weak in mid July. If you don't leave the summer clothes before the beginning of August, you will not be able to sell it until mid late."

In the 4 floor of China Fujian Bai Hui, a saleswoman of a women's wear shop told reporters.

During the visit, reporters also learned that because of the hot weather in summer, coupled with the high temperature this year and the longer duration of the days, the frequency of people going to the streets was reduced.

Some shops have not been asked for clothes for a long time, while discounts can attract more popularity and occupy a certain market share.

"Nowadays, the competition between similar brands is becoming more and more intense. Too much backlog will lead to increased inventory and tight funds.

Today, autumn clothing is going to go on sale, and in order to get the money back earlier, we have to increase sales promotion efforts.

Miss Yip, who runs a young girl's clothing store in Xinhua Xi, told reporters.