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    Who Should Pay For The Problem Clothes?

    2011/8/18 11:20:00 51

    Recently, the Consumers Association of Beijing stopped random experiments on the casual pants purchased at the shopping malls in Beijing. In the sample of 57 casual trousers, 21 well-known samples of consumers were found to be inconsistent with the logo. The formaldehyde content exceeded the standard, and the pH value and color fastness were not qualified.

    In the results of the sampling survey, the substandard samples accounted for nearly 40%, many of which were well recognized by the domestic and foreign clothing consumer market.

    After the news was exposed by CCTV, the issue of the safety of the domestic clothing consumer market has again appeared on the topic list of many media outlets across the country.

    In retrospect, it seems that the news that the relevant agencies detect problems with clothing products will be presented in a nationwide public view.

    Especially in recent years, from the spring dress to the winter clothing market, the testing organization will expose some clothing products that endanger consumers' personal safety.

    From the point of view of enhancing the monitoring of clothing consumption market, this seasonal detection can provide consumers with early warning signals and constitute an invisible safety maintenance.

    But for some clothing companies whose products have hidden dangers, these messages do not sound unpleasant.

    Also in Beijing, in July last year, a number of famous brand clothing enterprises in China were quickly pushed to the cusp of speech because of the unqualified indicators such as tag content, color fastness, formaldehyde content and pH value.

    It is indeed a worrying thing that the brand of Xinxin laboring is suffering from quality crisis.

    For a variety of considerations, the monitoring of clothing products by testing institutions is bound to become a norm.

    A winning public relations crisis can restore the image of the brand in the minds of consumers, but under the close inspection and monitoring mechanism of quality, the relationship between enterprises and the third party inspection organizations will become more and more wonderful.

    If clothing companies still have a lucky mentality and relax control over production and quality, this is like lifting a stone into a signboard.

    On the other hand, from the project and conclusion of the agency inspection, there are many reasons for the formation of clothing quality problems, but the "problem clothes" exposed at every time are inevitably related to fabric links.

    In this regard, the inspection agency's argument is that some fabric suppliers after obtaining the corresponding quality inspection report, in the batch consumption link is not strictly in accordance with the norms.

    When garment enterprises reduce the cost of testing and save money, they will not be able to pass the strict inspection by the agencies only when they stop labeling the clothing labels according to the data provided by the fabric suppliers.

    As a downstream customer of fabric enterprises, garment enterprises have eaten dumb, and fabric suppliers are afraid to blame. Their reputation and brand will be greatly reduced.

    It seems that "problem clothing" is not just a sign for clothing companies.



    Whose brand has problem clothes been smashed?


     
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