Xu Yingxin: Good Exhibitions Are Reflected In Value Service.
Facing the three major exhibitions of China international home textile exhibition, knitting exhibition and yarn exhibition at the same time, the organizers regard it as the most important goal for enterprises to provide the most valuable services.
China
CCPIT
Xu Yingxin, executive vice president of the textile industry association, said that from the arrangement of venues to the organization of activities, and then to the invitation of the audience, it has been a great effort to do everything before the exhibition.
The three exhibition focuses on different services.
The 3 exhibitions are held simultaneously, but the direction of service is slightly different.
The home textile exhibition, which occupies most of the stadium area, has provided an important trade platform for enterprises.
"Trade cooperation is the basic function of China International Home Textile Exhibition. It is our fundamental goal to display products and promote enterprises to understand the industry dynamics and market demand, so as to adjust the structure and make professional audiences more realistic in the exhibition."
Xu Yingxin said so.
Knitting and yarns also serve as trade platforms, attracting not only domestic brand enterprises but also Southeast Asian enterprises.
The difference is that the knitting exhibition is still a technology exhibition platform.
Xu Yingxin said that at the knitting exhibition, there are both upstream and downstream businesses. The display of new fiber, new technology and new technology is reflected.
knitting
The level of technology in the industry.
In addition, knitwear, as a cultural consumer product, is paying more and more attention to its fashion. The exhibition hopes to promote the development of knitting fashion culture.
The yarn exhibition mainly embodies its matching, because the booth is limited. The organizers strictly selected the exhibitors, hoping to provide better matching services for knitted and garment enterprises.
Brand exhibition ensures loyalty
Like brand development, we need to strive to improve customer loyalty.
Home textiles
The exhibition also ensured its loyalty to the exhibition from two aspects: audience and enterprise.
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As the finished product exhibition, China International Home Textile Exhibition attaches great importance to the trade audience at the beginning of its establishment, and its audiences are mostly wholesalers, retailers and traders in the field of circulation.
It is these professional spectators who have opened up sales channels for exhibitors to complement each other. The exhibition is based on quality control and strict screening of exhibitors, so as to ensure that the professional audience sees quality products, which will facilitate the bilateral trade relations.
Why do businesses come to exhibitors? Why do traders come to see the exhibition? What do they want to get from the exhibition? The most fundamental reason is that it is a quality assurance exhibition where they can find what they want and make the trade more likely.
Xu Yingxin gave the answer.
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