Fashion Sports Brand Y-3 Jay Chou Loves Best.

The formation of goose yellow sweater Y-3 is the idea that Yamamoto Teruji, a famous designer of the world, has collided with Adidas. Y represents Yohji Yamamoto (Yamamoto Teruji), and 3 refers to the classic three stripes of Adidas. At first, Adidas wanted to add fashion elements to her sneakers, so she invited Yamamoto Teruji to design. The result was that the world's 50 thousand for YohjiYamamoto for Adiads was born and sold out within a few days. The product is so popular that both sides have the idea of long-term cooperation. They found that for people who pursue fashion and pursue individuality, in terms of daily wear, Gucci and other brands are too formal, while the existing leisure brands are too casual and popular. According to this finding, after Yamamoto Teruji joined the Adidas, he focused on changing the formulaic sports fashion attitude, relocating Sport Wear and creating a leisure brand Y-3 full of design sense. It is precisely this targeted positioning that made Y-3 popular in fashion in the first quarter of 2001. A group of superstars such as Madonna was the first to find and select Y-3. The formation of Y-3, the famous actress Ken Watanabe of the famous actress, is the idea that Yamamoto Teruji, a famous designer of the world, has collided with Adidas. Y represents Yohji Yamamoto (Yamamoto Teruji), and 3 refers to the classic three stripes of Adidas. At first, Adidas wanted to add fashion elements to her sneakers, so she invited Yamamoto Teruji to design. The result was that the world's 50 thousand for YohjiYamamoto for Adiads was born and sold out within a few days. The product is so popular that both sides have the idea of long-term cooperation. They found that for people who pursue fashion and pursue individuality, in terms of daily wear, Gucci and other brands are too formal, while the existing leisure brands are too casual and popular. According to this finding, after Yamamoto Teruji joined the Adidas, he focused on changing the formulaic sports fashion attitude, relocating Sport Wear and creating a leisure brand Y-3 full of design sense. It is precisely this targeted positioning that made Y-3 popular in fashion in the first quarter of 2001. A group of superstars such as Madonna was the first to find and select Y-3. The black T-Shirt is the main product of the 08 spring and summer products. It is a mixture of fashion and sports. Besides the accurate positioning, Crossover is also a major factor for Y-3's success. The original intention of Crossover is cross-border cooperation. In the view of some professionals, on the one hand is the integration trend of various industries, and the barriers between industries are eliminated. On the other hand, it is necessary to introduce external forces to create fresh experiences. Nicole said: "it is not a pure sport style, but it absorbs the essence of sports style and fashion designers' fashion concepts and combines them with breakthroughs." Yamamoto Teruji, head office in Tokyo and Adidas company in Germany, have Y-3 design studio respectively. The designers of both sides work closely together to decide the final design plan in numerous exchanges. Yamamoto Teruji, the Adidas of sports shoes and the great master of the fashion industry, integrate the East and the West in such a mixture. In addition to accurate positioning, the Crossover mix is also a key element of Y-3's success. The original intention of Crossover is cross-border cooperation. In the view of some professionals, on the one hand is the integration trend of various industries, and the barriers between industries are eliminated. On the other hand, it is necessary to introduce external forces to create fresh experiences. Nicole said: "it is not a pure sport style, but it absorbs the essence of sports style and fashion designers' fashion concepts and combines them with breakthroughs." Yamamoto Teruji, head office in Tokyo and Adidas company in Germany, have Y-3 design studio respectively. The designers of both sides work closely together to decide the final design plan in numerous exchanges. Yamamoto Teruji, the Adidas of sports shoes and the great master of the fashion industry, integrate the East and the West in such a mixture. In addition to accurate positioning, the Crossover mix is a major factor in Y-3's success. The original intention of Crossover is cross-border cooperation. In the view of some professionals, behind the "mix", one is the trend of the integration of various industries, the barriers between industries are eliminated, and on the other hand, it is because of the need to introduce external forces to make fresh experiences. Nicole said: "it is not a pure sport style, but it absorbs the essence of sports style and fashion designers' fashion concepts and combines them with breakthroughs." Yamamoto Teruji, head office in Tokyo and Adidas company in Germany, have Y-3 design studio respectively. The designers of both sides work closely together to decide the final design plan in numerous exchanges. Yamamoto Teruji, the Adidas of sports shoes and the great master of the fashion industry, integrate the East and the West in such a mixture. In the first place, there was not much advertising from the beginning, but only in the high-end fashion magazines such as "VOGUE", there were only two or two times a year. And celebrities take the initiative to buy and love from the bottom of their hearts, becoming a live advertisement for Y-3. From Madonna to Takuya Kimura to Jay Chou, they wear Y-3 shots frequently, and star's demonstration effect makes the brand spread quickly all over the world. We don't win by quantity. Small brands may want to open more branches, increase sales and get higher incomes. The more good a brand is, the more valuable it is brand image rather than sales volume. Nicole said. This restriction has made Y-3 lose its goods all over the world, and it has always maintained its own high-end image. In the spring of 2006, Y-3 really began to try to monopolized the marketing form. In March 2006, the first store in the mainland of China was opened in Shanghai, and the first store was opened in Japan at the end of April 2006. The store is just a window, but the special display for VIP or target customers has already started. The green jacket + white nine cent pants gives people a vibrant and refreshing feel. The advertising sales are limited. Y-3 did not advertise much from the beginning, but only put some of them in high-end fashion magazines such as VOGUE, but only one or two times a year. And celebrities take the initiative to buy and love from the bottom of their hearts, becoming a live advertisement for Y-3. From Madonna to Takuya Kimura to Jay Chou, they wear Y-3 shots frequently, and star's demonstration effect makes the brand spread quickly all over the world. We don't win by quantity. Small brands may want to open more branches, increase sales and get higher incomes. The more good a brand is, the more valuable it is brand image rather than sales volume. Nicole said. This restriction has made Y-3 lose its goods all over the world, and it has always maintained its own high-end image. In the spring of 2006, Y-3 really began to try to monopolized the marketing form. In March 2006, the first store in the mainland of China was opened in Shanghai, and the first store was opened in Japan at the end of April 2006. The store is just a window, but the special display for VIP or target customers has already started. The black belt, the short skirt, the short advertisement, the limited sales volume, the Y-3 did not advertise very much from the beginning, but only put some of the high-end fashion magazines, such as "VOGUE", in a few times a year or two times. And celebrities take the initiative to buy and love from the bottom of their hearts, becoming a live advertisement for Y-3. From Madonna to Takuya Kimura to Jay Chou, they wear Y-3 shots frequently, and star's demonstration effect makes the brand spread quickly all over the world. We don't win by quantity. Small brands may want to open more branches, increase sales and get higher incomes. The more good a brand is, the more valuable it is brand image rather than sales volume. Nicole said. This restriction has made Y-3 lose its goods all over the world, and it has always maintained its own high-end image. In the spring of 2006, Y-3 really began to try to monopolized the marketing form. In March 2006, the first store in the mainland of China was opened in Shanghai, and the first store was opened in Japan at the end of April 2006. The store is just a window, but the special display for VIP or target customers has already started.