Apparel Manufacturers Expect Sales Of Warm Underwear In Japan To Increase

Due to the shortage of electricity in Japan. heating Inadequate will replace the use of air-conditioning to become a new consumer market selling point, clothing chain store UNIQLO expects this winter, the company will sell one hundred million Heattech underwear. UNIQLO's parent company Xun and Dongli Industrial Co., Ltd. jointly held a new joint conference on Heatteach products in August 25th.

Since 2003, from Xun and Dongli union The development of Heatteach underwear has sold about two hundred million pieces. The new winter Heattech underwear was officially released at the end of 7 this year, and sales of new underwear are expected to increase by 20% over the same period last year. Xun Xiao said that the moisture retention of the new lady's underwear was greatly improved, and that it was 10% lighter than the old one, while the new men's underwear had a better odor elimination function. The Japanese clothing market has become extremely sensitive to innovation. Although there is a large audience in the mainland, Xun realized that once the company could not launch distinctive products in the series of clothing launched every quarter, consumers would soon lose interest in their products. And the company Dongli, which has shown a very high level of expertise in the development of chemical materials, is seen as the key to maintaining this success.