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    10 Local Cutting-Edge Designers Appear In Shanghai New World.

    2011/8/31 11:52:00 52

    Designer's Work Is New And New.

    Simple white

    T-shirt

    Together with elegant rose colored straight skirt, gorgeous strap dress and so on, we will integrate oriental culture elements into the international trend.

    On the 30 day, 10 Chinese local cutting-edge designers, including Qiu Hao, Ji Cheng, Zhang Ningjia and so on, take the theme of "modern night city" as the theme, and create 10 original and advanced custom costume works on the new world department store in Shanghai. They express the unique fashion brand view of young designers, and add the creative elements of Shanghai to this fashionable capital.


    Reporters learned that the opening of this creative exhibition also marked the official launch of the 2011 Huaihai world fashion month.

    From September to October this year, the 110 year old Shanghai Huaihailu Road commercial street and its surrounding roads will jointly organize modern fashion activities, including the "China design and creative exhibition", "fashion show window" and "my favorite trend shop".


     

    The president of Shanghai Huaihailu Road Promotion Association


    Zhou Yongping: from last year, Europe and the United States.

    Luxury goods

    The top luxury brand has entered Huaihailu Road.

    So we also hope that this international commercial street is not only an international brand, but also a national brand.

    We hope that our national women's wear and men's wear brand will grow into an international brand.

    We found that many of the small roads behind Huaihailu Road were brand names of Chinese designers.

    But they grow like a green grass. We have to support them.

    So the fashion like the new world is introduced by many Chinese designers.


    [commentary] Zhang Yu, a well-known fashion media journalist, said in an interview with reporters that supporting Chinese original design and supporting local Chinese designers needs more attention and guidance for their creativity besides the platform that young designers need to show.


    [the same period] famous fashion media people


    Zhang Yu: this independent designer, from no resources, no one, one person to do anything, can go to today, it is really not easy.

    Then we feel distance. Of course, there is a distance from all aspects of SIZE scale.

    But I think in these years, the speed of their growth is really beyond many people's expectations.

    It is also closely related to the overall environment of China as a whole.

    More people are concerned about local creativity.

    So now is a good time.

    Then I think Chinese people are famous. What they accomplished in the past five years is what they did in the West in the past fifty years.

    So I think their growth over the next few years will continue to exceed everyone's expectations.


    According to the World Luxury Association statistics, in 2010, Asians were

    European market

    The purchase of luxury goods amounted to $69 billion, while the Chinese spent $50 billion.

    Chinese people spend 4 times as much abroad as they do in the domestic market.

    Today, more than 80% of luxury goods stores in Europe are equipped with Chinese services, and the influence of China's consumer market is evident.

    Insiders said that such a huge consumer group is a good opportunity to breed national brands.


      

    The president of Shanghai Huaihailu Road Promotion Association


    Zhou Yongping: that is not only the international brand, but also the Chinese designer brand.

    Let consumers of different levels and consumers of different cultures take their own needs.

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