Home >

How Should The Investment Enterprises Choose The Exhibition?

2011/9/6 8:31:00 47

??? 日本語 Fran?ais English 中文

Investment Enterprises Choose Exhibition

In order to grow rapidly, enterprises seize the sales terminal in a large scale. For many enterprises, investment is the most important step to open the market.

More and more enterprises choose to participate in the exhibition and invite investment, which can directly show the strength and product information to the target customers.

However, there are many kinds of exhibitions now, and the effect of the exhibition is different. The quality of the organizers is also mixed.

Therefore, before participating in the exhibition, we must make some understanding of the exhibition's functions, properties, organizers and the history of the exhibition, so as not to choose the wrong ones.

Choosing the right exhibition can not only save the promotion cost of enterprises, but also win the opportunities favored by many venture capitalists and the time of market promotion.

Investment target

。

Choose the most influential exhibition in the field of recruitment.

Experts point out that judging an exhibition depends on its sponsors and its development history. It also depends on whether the exhibition has a certain scale, whether it can reflect the trend of the development of this industry, whether it has guidance and promotion significance for the development of the industry, and has strong influence in this field.

Nowadays, there are many investment and investment exhibitions, and the most influential ones are "China concession Exhibition" and "China Association for fair".

The China Franchise Exhibition, sponsored by China Chain Store Association, has been successfully held for 11 sessions since 1999. It has become a high-level, large-scale and far-reaching brand exhibition in the field of licensing in China.

Every exhibition has hundreds of franchises from home and abroad to enter the franchise market from China, expand business opportunities and create brand image.

China's small and medium investment projects set up in April 2005

Entrepreneurship Cooperation Conference

(China Association for trade promotion) is a comprehensive investment promotion exhibition to promote the financing of small and medium-sized projects and investors' entrepreneurial options. So far, it has successfully held six sessions. In 2009, it was renamed as the "Beijing (International) small and medium investment project venture cooperation Exhibition".

With the popularity of the exhibition, the exhibition has attracted much attention. Its 6 session has attracted 500 thousand spectators and the total amount of investment is 23 billion yuan.

Choose professional and investment promotion fair.

Now, some exhibitors are mixed up, and all the functions of investment and sales are handled without any conspicuous results.

Therefore, the purpose of enterprises to participate in the exhibition is investment, of course, the first choice is to highlight the investment and financing exhibition.

The above mentioned "China licensing Exhibition" and "China Association for the development of trade" are all focused on financing for enterprises.

The former is more investment in larger franchise chain projects, while the "Chuang Hui" is characterized by a special demand for small and medium-sized investors. The exhibition is dedicated to launch investment projects with large market demand, quick return and predictable risks.

The feature of the "fair meeting" is to give full play to the advantages of the efficient operation of the commercial exhibition, and create strong popularity of the exhibition with a strong buyer organization, including high frequency propaganda in CCTV to ensure the audience's quality and effectiveness.

Watch out for counterfeit exhibitions.

Now the exhibition market in China is a lot of counterfeit exhibitions.

There are new ideas in one area.

Exhibition is born

Similar exhibitions will follow suit and even dare to plagiarize and fake.

For example, in April 2005, after the founding of the "China Association for the development of trade fair", there was a rush of similar exhibitions. Some of them only had a geographical name on the exhibition name, and the rest, such as investment books and advertisements, were all copied from China.

Therefore, in order to avoid the above counterfeiting exhibition, it is suggested that the exhibitors should pay attention to the following points: first, to see the logo of the organisers and the exhibition LOGO; two, to read the exhibition history and pictures and other information through the advertising and website of the exhibition; some exhibitions borrow some unrelated pictures at random; the history of the exhibition is not clear; whether the counterfeit exhibitions will be known to you; the three is to see the professional and quality of the exhibition operation, including the quality of all kinds of data, such as investment promotion, advertising and so on, as well as the exhibition activities and the layout of the exhibition site.