The Price Rises Quietly.

In September 5th, some consumers responded to the billion state power network.

"Originally, I wanted to buy some 29 yuan T-shirts with a guest logo, but I couldn't find them anyway.

There are 39 yuan everywhere.

Summer is going to be over. It should be said that the summer wear should be reduced. I didn't expect everyone to raise the price. "

The consumer pointed out.

Billion power network to see van customer service "fan T" found that the existing T-shirt lowest

Subsequently, the billion power network called customer service of fan sales. The other side said that since entering September, the price adjustment of all products has not sold 29 yuan T-shirts.

As for whether or not it will continue to adjust in the future, the customer is not sure.

Fan said at the beginning of the year that T-shirts will always insist on 29 yuan pricing.

"No price increases are derived from the continuous optimization of supply chain by Van customer."

An insider of van guest pointed out that by storing raw materials ahead of time,

However, according to people familiar with the matter, the cost of the original 29 yuan T-shirt has exceeded 20 yuan due to soaring raw material prices. Once the marketing cost, logistics cost and the cost of replacement are added, the T-shirt is no longer profitable.

Last week, anyone who had 5% layoffs has caused concern in the industry. Many industry insiders pointed out that with the large-scale expansion, the cost pressures faced by customers are getting bigger and bigger.

According to statistics, the sales volume of 29 yuan will be accounted for by all customers.

According to van guest, 10 million T-shirts are expected to be sold in 2011.

"If it is not profitable, it means that all 10 million will be lost."