The Five Way To Teach You How To Choose Foreign Exhibitions

With the liberalization of Global trade, China's foreign trade presents a good momentum of rapid growth. Textiles and clothing Industry, from January 2005, the export quota system will withdraw from the stage of history. Therefore, China and India will be a good opportunity for countries with strong competition in textiles.

How can we find a reasonable and effective channel for enterprises to enter the international market? Different countries may have different ways. According to the situation in recent years
China's enterprises use exhibition to carry out marketing activities, more and more recognized. When many enterprises are preparing to open up a new market, the first choice is to find out whether there is any exhibition suitable for their products in the whole market. In particular, some international leading or fair exhibitions in various industries, such as the consumer electronics exhibition in Las Vegas, the Frankfurt international home textiles exhibition and the Paris ready to wear show, are the hot spots that many companies compete for.

Although domestic enterprises are enthusiastic about participating in overseas exhibitions, they lack good experience because of their lack of experience. Effect 。 Some experts suggest that small and medium-sized enterprises should consider the following factors when choosing overseas exhibitions: 1. according to their products, choose the target market and the target exhibition; 2., try to select professional exhibitions suitable for the products of our enterprises; 3.. As far as possible, we should have a comprehensive understanding of the exhibition before deciding to participate in an exhibition; 4., it is best to formulate the exhibition plan 8 to 10 months before the opening of the exhibition; 5., we must choose a reliable, reputable and thoughtful organization exhibition unit.

Through the exhibition platform, enterprises can get more customers, and then can find their own abroad. Agent Or set up foreign branches to enter the international market step by step. In order to encourage small and medium-sized enterprises to go to the world in the form of exhibitions, the central government has issued relevant preferential policies since 2001, giving subsidies to the enterprises from different levels. The subsidy policy of Hangzhou is also gradually improving. In 2004, the Hangzhou municipal government stipulates that the three cities (cities) of Hangzhou, Tonglu, Jiande and Chunan are organized to go abroad to participate in the exhibition through the Municipal Foreign Trade and Economic Cooperation Bureau or the City Council for the promotion of trade. They can enjoy municipal financial subsidies and the subsidy amount is 50% of the booth fee, and the maximum amount is not more than 15000 yuan.