New Members Of China Fashion Expo

On September 27, a fashion trend brand exhibition dedicated to promoting and displaying young fashion brands and designer brands in China's clothing industry was held in the National Agricultural Exhibition Hall in Beijing. The exhibition closed on September 29.

Fashion trend brand exhibition is another young member of China International Clothing and apparel Expo. Fashion trend brand exhibition is dedicated to extension To display the most dynamic and potential young fashion brands in the Chinese market, spread their culture, show the Chinese fashion trend culture and original power, so as to provide better business opportunities for creative clothing products and create diversified cooperation methods.

It is understood that the exhibition is divided into two parts: brand display and trend activities, among which brand display includes designer brand and fashion brand; Trend activities include hip hop and extreme sports.

In terms of brand display, the event gathered the influential Chinese local fashion in the market brand And Chinese street trend brands and designer brands with full personality, as well as international well-known fashion brands targeting young consumers. A number of well-known mainstream designers, such as Zou you and Lin Zihan, as well as original designers with market influence, such as Guo Lisa, Li Yikai, Xi Jingkai, Wang Xiaona, Cao Wenwen, Jiang Liying, Wei Tengfei, etc., exhibited their design works leading the fashion front; Famous designers such as tudoo of France and Jiayu of Guangzhou gathered in Beijing for the fashion meeting; Beijing Institute of fashion, Central Academy of fine arts and ESMOD Institute of design and other well-known domestic design institutions bring excellent students' works to bring a brand-new trend feeling to the audience; A number of well-known domestic fashion brands, such as the thing, holymoly, whosetrap, blue house and so on, all appeared during the event. Fashion trend brand exhibition creates a trend culture with rich content and various forms for the participants and audience activity 。

In recent years, with the development of China's fashion culture, more and more clothing brands began to focus on the fashionable young consumer groups. Nowadays, most of the young people in China's first tier cities will wear more fashionable clothes, so many international "fashion brands" and its trend culture are slowly spreading in China. China needs more brands with moderate price and fashionable culture. The organizers said that no matter what the scale of the brand development, no matter how famous the brand is, as long as the brand culture and concept are consistent with the concept and positioning advocated by the fashion trend brand exhibition, domestic and international fashion trend brands have the opportunity to participate in it.

On the spot, participating brands don't need to use complicated means to arrange the booth. The only thing we need to do is to highlight our own brand personality and brand culture through creative display, and use interactive means to win the opportunity to interact with more fashionable fashion people and gain potential consumers.
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