Wenzhou'S Well-Known Brand Shoe Enterprises Have Started The "Whampoa Military Academy".

A bird in the more than 8000 square meter teaching building in Shanghai

On the eve of national day, "

Previously, Metersbonwe apparel Limited by Share Ltd,

Students attend Harvard lectures and West Point experience.

Recently, the news bird bird business school opened, the first 40 students formally enrolled, these students are mainly from the news bird group's subsidiaries of senior management.

"In the next year, these students can not only learn more than 10 professional courses, but also go to Hongkong, the United States and other places to learn the latest international knowledge, and investigate the Centennial benchmarking enterprises. There are also lectures to Harvard University, West Point experience, and visits to some of the world's top 500 companies," the head of the college said.

"Talent is the most important.

The establishment of business schools has a milestone in reporting birds.

Wu Zhize said, from the successful example of the world-famous university, we can see that the establishment of an enterprise university is a necessary way for an enterprise to develop to a certain scale and strength.

In the coming global economic integration and enterprise competition internationalization environment, "no longer learning, must be out; if we do not work hard, we will fail."

It is reported that in 2000, the Phoenix bird set up an amateur school for workers and staff. In 2001, it worked with Shanghai Jiaotong University to establish a MBA training class. In 2007, it established the great bird school.

The responsible person of the wedding bird said that over the years, a group of trainees have gradually grown from the grass-roots posts to the business backbone of the wedding birds, and become the backbone of the development of the wedding birds.

The establishment of business schools will make internal training more standardized and systematic.

The boss is willing to invest.

"Every year the budget of the enterprise university is very supportive by the boss."

Yesterday, Metersbonwe University responsible person said, he said, enterprises attach great importance to internal personnel training, every year in the enterprise university investment is also relatively large.

The annual budget of the wedding bird business school is about 10000000 yuan.

It is reported that at present, the college has hired first-class teachers of Shanghai Jiaotong University School of management, Fudan Institute of economics, East China Normal University, international trainers and other schools and institutions. It has three categories and more than 10 sequence courses, including elite education, core positions and professional skills, covering enterprise culture, team building, business thinking and leadership management.

The first phase will be the EMBA/MBA seminar with high-level managers, the promotion class for middle level cadres, and the training of basic personnel basic skills.

In addition to software (teachers, curriculum arrangements, etc.), enterprise university hardware is also invested heavily.

The songbird has a more than 8000 square meter six storey teaching building in Songjiang, Shanghai. Besides the one or two floor, it displays the corporate culture and classrooms, and the other three floors are specialized rooms to facilitate the training of staff accommodation.

Metersbonwe University was founded in 2005. It is the first enterprise in Wenwen clothing enterprise to set up an enterprise university. The university building has more than 2000 square meters, and it can complete 300 people training at the same time.

Red Dragonfly Training Institute in Shanghai Cambridge Red Dragonfly Industrial Park, has more than 1000 square meters teaching building, three electric classroom, can accommodate nearly 200 students at the same time classes, and another student room.

This is the "Whampoa military academy".

When the AOKANG University was founded in 2007, it started a EMBA class. At that time, Wang Zhentao, chairman of the company, said that EMBA class expects to invest 10 million yuan a year.

In 2009, the first batch of over 50 students graduated.

AOKANG university staff said that they are mainly senior management cadres in the company, have rich practical management experience, and enhance the management theory of AOKANG University. Now they can give full play to their respective managerial positions and inject new vitality into AOKANG's sustained and healthy development.

At the beginning of the establishment of Metersbonwe University in 2005, lecturers were mainly employed outside, with few internal trainers.

In the past few years, more and more internal trainers, now, basically with internal strength.

It is reported that at present, Metersbonwe university has more than 40 MBA graduates, the second phase of MBA class has begun to recruit students.

At present, there are more than 80 employees who graduated from MBA.

People in the industry say that strong brands and talents are the foundation.

Enterprise university is the "Whampoa military academy" of enterprise talents. It not only helps employees improve their personal capabilities, but also has important significance for retaining talents, continuing employment and healthy development of enterprises.

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Enterprise university

In 1955, the world's first enterprise university, Ge Corp, was founded.

In the United States, from 1988 to 1998, the number of enterprise universities increased from 400 to 1600.

By 2003, there were more than 2000 enterprises, and most of the Fortune 500 companies had set up their own enterprise universities.

It is Motorola that first introduced the concept and form of corporate training in China.

In 1993, Motorola China University was formally established. Then SIEMENS management school and Ericsson China Institute were established.

At present, China has Haier, Mengniu, AOKANG, HUAWEI, Lenovo, Geely, Chunlan, Hisense, Kingdee and so on.