A New Proposition From The Twentieth JEANSWEST Cup Final Competition

What is the sign of entering a mature stage? From the realm, " jeanswest "Cup" concerns not only professional and industry, but young. Designer Technological growth and character growth. Especially when more and more players are in the junction of post-80s and post-90s, this concern has an inmeasurable value for the new and old replacement of the Chinese design community.

Not long ago, in the "JEANSWEST Cup" four major division of the rally, the reporters clearly felt the changes coming from the judges and contestants. It was also more unrestrained and relaxed. One was to train the talents in all directions and the other was the psychological preparation for the severe employment situation. How to behave outside of a work? This is another proposition thrown by the contest.

Does the competition require interview?

The recognition of works before the judges is the commonality of all competitions, but its problems are also gradually exposed. The judges could not understand the style and taste of the designers themselves, and the basic qualities of the players should not be investigated in advance.

This athlete's character in transition to the post-90s is quite obvious. Many of the contestants come from rich families. famous brand There is no shortage of cars coming to the competition. It seems that the simple question of why the competition is not clear.

The organizers of the competition organizing committee told reporters that the past players often had a sense of trepidation and fear, and felt lucky to be able to be selected. But now many players are fussy about the hardware facilities, but they do not care about the quality of the work.

What is even more surprising is that this athlete's attention to packaging and promotion is beyond imagination. The promotion radius of the "JEANSWEST Cup" competition in recent years really seems to be popular among the people. Before the finals of the Eastern Conference finals have yet to start, some players have publicized their demands on the TV media that are perennial cooperation.

If these are still within the understandable category, some players of the competition area will not be able to tell clearly whether the purpose of participating in such a professional competition is "learning promotion" or "one shot Red". "Do not dare to link this psychological quality with the post-90s, but at least you can vaguely see the impetuous mentality of young designers." An off-site observer, a perennial tracking contest, said.

Reporters interviewed a few years ago when the Hongkong young designer competition noticed that it had an interview. For every player who is about to reach the exhibition stage, the judges need to consider not only the visual effects of their works, but also the cultural sky behind the designers behind them. Of course, this is an attempt to put in cost. There are too many details to be explored at the operational level, but it has special significance for the screening and selection of comprehensive talents. {page_break}

Criticism is another form of reward.

In the investigation of the workplace psychology of the winners in the sub division, the reporters found that the majority of the grim employment situation was recognized at this stage, and there was little emphasis on the comfort of the working environment. Pan Wenhao, a runner up in the Southern Division, said he would find it difficult to find an ideal job after graduation, but now he thinks that the worst practice is the best learning opportunity.

The contradiction of the players is that the strong sense of packaging seems to show their "self-centered" side, and they also have the courage and wisdom to "lower their stance" in the face of environmental tests. Especially when the award-winning players talk about what valuable thinking they get from the commenting Committee, they generally tend to find a breakthrough in different voices to improve themselves.

Yang Qibin, a senior judge of the competition, seems to be able to capture this signal. This year he is in charge of the eastern and southern parts of the competition.

A competitor in the Eastern Division did not enter the competition for the two consecutive year. The judges, who are looking at the fashionable young man, are quite different from their own costumes. When we carefully worded him for fear of bruising his self-confidence, Yang Qibin criticized the judge: "design is more than one way. Women's clothing design can not be changed to men's clothing, no longer can change children's clothing, or simply go to do art works..." After the interview, the reporter interviewed the contestant, not only did he not despondent, but he said, "what kind of style design do I need to grope for? It is better to fail in a competition than to lose the job in the future."

Some people joked that the Hongkong judges had frequent participation in the mainland competition these years, and the standard of Putonghua had greatly improved. In the view of journalists, they are simple and forthright because they realize from their experience that "criticism is another form of reward".

The Li Guohua judge from Hongkong clearly remembered that when he read Zhang Qixiu's teacher's door, he heard much more comments than these: "Mr. Chang often said that criticism is actually giving gifts to your pockets." For this, Li Guohua felt more real after he managed his studio to thrive.

Taste should also be built on technology.

The Deng Dazhi judges warned the champion when he commented on the western division, which only represented his level at the local level. This sounds straightforward, but to a certain extent, it reflects the obvious difference between the current four competition intervals, and this difference is still changing.

In the past, the northern part of the competition with strong strength has been on the decline this year. No one ever entered the finals by Beijing Institute Of Fashion Technology, who was misunderstood as a "relationship" by the outside world. This famous institution has returned empty handed from the "JEANSWEST Cup" for the first time.

With the momentum of two Hongkong players winning the second runner up, the overall level of the Southern Division has regained the upper hand. A judge told reporters that the content and speed of accepting fashion information in Guangdong is not inferior to that in Hongkong and abroad. The level of the players there is relatively neat, both in a higher position, there is no other area of the uneven feeling. It has been speculated that the final competition has become a "game between the East and the south."

This conclusion may not be too early, but the reporter would like to read another point of view on the track. At the meeting, the judges always used to compare the style of the work with the style of the writer, and then regretted, "you only need to be loyal to your style and design according to your dressing taste. Why is it not like you?"

Do you know how to cook when you eat delicious food? Similarly, buying clothes and making clothes are two different things. Otherwise, there is a distinction between "professional" and "non professional". Even if the imagination is not in place, it is necessary for the judges to review the basic skills, as the judges said, "the idea is good but the production is not in place". Again, superb taste should be built on technology, ignoring the most basic professional language, and undoubtedly building skyscrapers on deserts. {page_break}

Sub competition champion message board

Xia Xia (Eastern Division champion)

After graduation, try to enter more powerful mature companies, mainly learning, long-term perspective, and work hard. If necessary, consider graduate studies or further studies abroad. If I continue to pursue advanced studies, I will focus on the in-depth understanding of all kinds of products, be familiar with the style characteristics, and enhance the ability to expand and change. I will study how to deduce the traditional Chinese culture in modern ways, so that the traditional fashion is also fashionable, and think more about the essence of life. In addition, we need to know more about the major brands. The best way for young designers to be successful is to be good at individuals, to have strong professional skills, and to seize opportunities.

Wang Pu (Northern Division champion)

At present, the employment situation is not good, the social competition pressure is very great, and the society is very demanding for the newly graduated college students. I once lost heart and had great hopes. This major is not the most ideal choice for most students, but what I want most is to start my own business. Of course, it is better to learn in those successful designer studios before knowing the real knowledge and capital needed for entrepreneurship. If I enter an enterprise, I think I need professional quality, teamwork ability, learning ability, and the idea that I can always work towards managers.

Wu Jiale (champion of the Southern Division)

In Hongkong, fashion design is not as prosperous as it used to be, and the job is also very tight. Designers must constantly increase their strength and gain a job opportunity. Most students will choose to be a fashion designer, whether they are knitted, knitted or fur, men's wear or children's wear are popular choices. Of course, a small number of people choose to engage in fashion related industries, such as window designers, fashion buyers or magazine editors. First of all, you should choose a suitable job according to your own strengths. If you gain experience from your work, you can get closer to your ideal.

Wang Yu (Western Conference champion)

In the third year, you should consider your future career choice and have career planning before employment. When you have a general plan and goals, you should go to the company that meets your goals. Internship is a very effective method of self-evaluation. Through practice, we can accumulate relevant professional experience, and in the process of practice, we will have a clearer idea of where our interests and expertise are, where it is and where it is weak, which is conducive to making up for deficiencies in future learning and giving full play to its advantages. Internship can be said to simulate employment, and various people and things in work will greatly stimulate their potentials. Internship is like a mirror, allowing you to truly see yourself.