2011 China Keqiao International Textile Expo (Autumn) Highlights Look Ahead

Highlights 1, the exhibition professional mature enterprises enthusiasm for exhibitors

Through years of cultivation and accumulation, Keqiao Textile Expo has become a highly professional textile exhibition.

Since the beginning of the exhibition, many famous textile enterprises in China have signed up for the exhibition.

Sha Chau textile printing and dyeing, Haining Zhongxin, Hebei JJG, Fujian Sanhe, red and green blue textile, Ding Ji printing and dyeing, Guangdong Yue Ming, Wuxi DESAY and a large number of well-known textile enterprises will appear in this Textile Expo.

Keqiao autumn Textile Fair, which is famous for its long fame, has also made great attraction to overseas textile enterprises.

At the autumn fair, a total of 41 overseas enterprises from NEW, AGE, SRL, Saint Anthony and other countries and regions from Italy, Korea, Germany, Japan and Mexico participated in the exhibition. The number of booths was more than 200, and the number of enterprises and booths increased considerably.

The RANG TEXTILE INC. textile company from Mexico benefited from the spring fair this year. The number of special exhibition booths has doubled.

This year's Textile Fair attracted 532 enterprises from home and abroad to attend the exhibition.

At the same time, at the request of the exhibitors, the scale of the exhibition has also been adjusted from 1200 to 1295.

Highlights two, investment depth, there will be new breakthroughs in the number of buyers.

In order to invite more and more professional purchasers to visit and purchase at the Textile Fair, the Preparatory Committee has actively expanded investment channels at home and abroad since the start of investment promotion work, and comprehensively promoted investment promotion through launching the "National Exhibition of Textile Fair".

During the "roadshow" activities, the preparatory committee members went to the 2011 China (Hangzhou) international textile fabrics fair, the Eleventh China (Shenzhen) international brand clothing fair, the national filament weaving conference, the 2011 Dalian International Fashion Festival and other professional exhibitions, and Jiangsu, Wujiang, Jiangsu Nantong, Wenzhou, Xiaoshan and other industrial clusters to carry out investment promotion activities, and issued 10 exhibition materials, and visited and invited local chambers of Commerce, industry associations and professional markets.

The Taiwan Textile Development Association and Dalian garment Festival Organizing Committee will organize a group to participate in the Expo for the first time, bringing a large number of new high-quality buyers to the exhibition.

At the same time, at the same time, the exhibition also pays more attention to the use of information technology.

Through direct mail, group mail, group fax, SMS, mobile phone newspaper, etc., send the invitation letter and related information of the Expo.

During the exhibition stage, the Preparatory Committee sent out more than 340000 SMS messages, more than 170000 phone and fax and more than 1750000 e-mail messages to merchants inside and outside the territory.

Unprecedented investment promotion has attracted many overseas and domestic businessmen to sign up for visits. More than 2600 domestic businessmen and 2300 overseas businessmen have submitted pre registration applications to the Preparatory Committee. It is estimated that the number of merchants will be over 26000 and the number of overseas customers is expected to exceed 6000.

Highlights three, new products continue to emerge, leading the trend of "innovation" and "environmental protection".

In recent years, Shaoxing county has actively encouraged innovation and upgrading of textile enterprises. At the same time, with the further promotion of textile intellectual property protection in Shaoxing, "no counterfeit" and "no duplication" have become the common concept of many textile enterprises.

More and more exhibitors have been able to display their new products boldly, and enterprises such as red, green, blue, printing and dyeing have made clear that they will produce their latest high-end fabrics.

It is understood that this exhibition will be more innovative, environmentally friendly and high value-added new products than the previous one.

Such as high-end men's fabric with multi component, multi specification blending and weaving technology, zero discharge zero pollution digital printing fabric, digital color printing technology fabric and other new high-end fabrics will be unveiled at this Expo.

Hangzhou Honghua Digital Corporation will launch the Honghua mainstream digital printing equipment - VEGA high-speed digital inkjet printing system at the exhibition. Its printing speed has been as high as 200 square meters / hour, and the ink cost has dropped to 3 yuan / square meter.

Highlights four, creative unlimited burst of fashion, creative elements can be seen everywhere.

Adhering to the theme of "fashion, quality and green", the development of the Expo has always been closely related to the words "fashion trends" and "fashion creativity". The Preparatory Committee has been committed to making the Expo a source of domestic fashion trends and fashion ideas.

In recent years, many famous designers from Korea, Japan, Italy and China have been introduced to the exhibition, bringing fashion and original design works to the Expo.

With more and more textile and creative organizations coming to the Textile Expo, the Preparatory Committee has designated the "creative exhibition area" in the exhibition, concentrating the booth of textile creative companies to the same area, forming a gathering effect. Textile fashion and creativity will burst into brilliant sparks here.

At the same time, creative consciousness is embodied in the layout of the exhibition hall.

According to the overall design concept of "spring and Autumn", at the Spring Fair 2011, the combination of flower and leaf's vector graphics highlights the dynamic and greenery of spring.

The theme of "leaf and pulse" will continue in the spring fair.

The whole pavilion takes red and orange two colors as the main indoor general design keynote, and shows the enthusiasm of the Preparatory Committee and exhibitors in a concise and clear way. At the same time, it implies that the Expo will achieve greater results.

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Highlights five, various forms of publicity, effective dissemination of exhibition reputation

At the same time, the Preparatory Committee of the Zhejiang Textile Fair has been working closely with the mainstream media and professional media such as China Daily, Zhejiang daily, Japan Textile Research Institute, China Textile News, textile and clothing weekly, and has strengthened cooperation with professional media. Apart from publishing exhibition information on hundreds of professional websites such as online Textile City, net Sheng technology, etc., it also promotes the global promotion of the Expo by relying on the search engine platform of European yellow pages, Google and Yahoo websites.

At the same time, through strengthening cooperation with Dalian Fashion Festival and Ningbo fair, a special promotion meeting will be held in Beijing to strengthen the exhibition.

During the opening of the exhibition, the Preparatory Committee will also invite the Zhejiang broadcasting sound, the Zhejiang satellite TV channel 6, the Shaoxing radio and TV station and the China Textile Network to broadcast live, so as to pmit the exhibition information more effectively and quickly.

At the same time, the exhibition will also use micro-blog interactive advertising platform for the first time to achieve mutual information interaction.

Highlights six, exhibitions, conferences combined to convey industry trend information

As a platform for the exchange of industry information exchange, the Preparatory Committee of the Textile Expo will cooperate with China Textile Information Center, China Fashion Designers Association, China textile daily and other textile authority departments to organize the 2011 China International fabric design contest award ceremony, the 2011 China professional fashion designer creative design contest award ceremony, Asian youth designer salon and other activities, to build a development platform for further improvement of textile enterprises.

The abundant resources of merchants during the Expo attracted foreign eyeballs. The Japanese printing and dyeing Association will hold a new Japanese printing and dyeing technology exchange meeting during the Expo to strengthen exchanges and cooperation between Chinese and Japanese dyeing and printing enterprises.

Meanwhile, during the Expo, a series of professional supporting activities will be held, such as the opening ceremony of Shaoxing equity investment partnership in Zhongke Textile City, the docking meeting between overseas buyers and textile enterprises, and the online Textile City.

Highlights seven, service excellence, exhibition quality continues to improve

With the continuous maturity of the team, the exhibition and service level of the Preparatory Committee of the Textile Expo has been further improved.

In order to achieve the overall effect of standardization, harmony and unity in the special area of the exhibition, the current Preparatory Committee of the Textile Fair has put forward the requirements of unified building height and standardized building materials for the exhibitors and the building companies. It has carefully examined the construction drawings, construction safety and other aspects, and has conducted guidance for the early stage of the exhibition.

During the Expo, the Preparatory Committee will continue to set up direct trains between major merchants and hotels, providing convenient pportation services for merchants.

At the same time, exhibition service centers including services such as plation, finance, exhibition and intellectual property protection are set up in the exhibition hall, specially set up wireless internet access area and news center to serve customers and media.

With the increasing popularity, many trade associations have joined the Preparatory Committee of the Textile Expo.

The Zhejiang provincial council for trade promotion will set up a legal service booth during the Expo to publicize legal service knowledge, especially the exhibition's intellectual property protection skills, help enterprises to prevent trade risks and further promote the upgrading of the exhibition. The Shaoxing Translation Association will also provide a high-level and high-level plation talents for the exhibition to provide a more effective communication platform for Chinese and foreign exhibitors and purchasers.