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    10 Effective Autumn And Winter Promotion Techniques For Clothing Stores

    2011/10/20 13:54:00 34

    Effective Autumn And Winter Promotion Techniques For Clothing

    The following Xiaobian introduces 10 kinds of clothing store promotion plan.


    Boutique promotion plan for clothing stores


    The profit brought by quality promotion is far higher than the general rule.

    product

    Therefore, clothing stores are suitable for boutique sales, which are different from the sale of tens of thousands of goods in supermarkets.

    Therefore, the clothing store must always have the sense of fine quality, and do well in the planning and sales promotion planning of boutique sales.


    VIP recruitment for clothing store promotion planning


    The clothing store should always strengthen its membership team, and the member's prepaid cost mode is the biggest benefit guarantee for the clothing store. Therefore, developing VIP members is the core work of clothing store sales.


    Clothing store promotion planning Taobao


    The Internet is a product of a new era and must be involved.

    clothing

    The combination of shops and online stores is a popular practice at present. It can attract a large number of customers who are far away from clothing stores. At the same time, we must control prices and services well, control and control measures well, and achieve online and offline interaction.


    The eye-catching activities of promotion planning for clothing stores


    A visible activity can promote sales, bring customers and enhance the popularity of clothing stores.

    The campaign should be carried out in a month and week, and can not be abandoned. Activities should be close to reality, close to consumer demand, and close to reasonable profit margins.


    Community interaction in promotion planning of clothing stores


    Clothing stores should always serve the surrounding environment so as to facilitate their operation.

    Therefore, community interaction must take an active part in it, and we should actively contact the community and strive to create momentum for ourselves through effective means.


    Government support for promotion planning of clothing stores


    At present, the government is pushing forward the construction of Humanities and constantly promoting the project of serving the masses. We should make good use of the information resources released by the government to promote the daily sales promotion activities of clothing stores.


    Bill marketing of clothing store promotion planning


    Old bills marketing is one.

    tradition

    But the effect is very good. We should pay attention to the availability, hiding and interactivity of the bills, and adopt the way of price or convenience, so as to push the sale of bills into commodity sales.


    Clothing store promotion planning direct selling


    The direct selling market is surging. Currently, the more than 20 direct selling enterprises approved by the country are in full swing. Most of the direct selling fields have clothing stores. Therefore, it is a good way for clothing stores to do direct selling. The consumption database driven by direct sales will greatly increase the scale and efficiency of off sale sales. The reward system and incentive system of direct selling are also a good sales mode for clothing stores.


    Timely advertising for promotion planning of clothing stores


    Nowadays, advertising in clothing stores is usually achieved through catalog sales. Therefore, it is necessary to do well in advertising.


    Group buying for fashion shop promotion planning


    Group buying and spelling buying become popular mode. Clothing stores can also set up such passageway for sale. Group buying uses large quantities, attracts consumers' eyeballs with low discounts, and promotes sales through the Internet.


    Clothing store promotion planning preparation.

    The preparation for sales promotion is very careless, so as not to mess up at that time. What are the preparations for the promotion of the clothing store?


    1, the promotion of clothing stores needs accurate positioning and distinct themes.

    Is it true to consumers' brand image or reality sale?


    2, determine the best promotion of clothing store sales promotion.

    programme

    In addition to careful planning and personnel arrangement, there should be a good plan for the purpose and theme of the activity to go deep into everyone's mind, fully mobilize their enthusiasm, and give detailed promotion plans and details training to the promoters.


    3, confirm the promotion time of clothing store, promotion time is sooner rather than later.

    It's best to be three days earlier than the opponent, so as not to be beat by the opponent.

    We must seize the opportunity to plan well.


    4, create a good clothing store promotion atmosphere.

    For example, pop poster should be colorful, clothing shop music should be appropriate to stimulate customers' desire to buy.


    5, develop an appropriate sales target and incentive plan.

    The discount should be obvious, not too complicated, and the more people feel less expensive, the more likely the success of such a clothing store promotion scheme is.


    6, control clothing store promotion cost.

    It is necessary to "adjust measures to suit oneself" so as to achieve better results.


    7, make an evaluation summary, accumulate experience for the next clothing store sales promotion activities.


    Finally, there are four points to be noticed in the promotion of clothing stores: 1, the investigation is in place, the publicity is misplaced; 2, the source of goods must be well prepared; 3, the location of activities is remote and sparsely populated; 4, the time is best controlled within a week.

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