British Debenhams Department Store Profit Is Expected To Exceed Expectations

British department store Debenhams said it hoped that its pre tax profits would exceed analysts' expectations by October, although sales were flat this year as of September 3rd.

Its executives renewed their trade throughout the year. Presentation In the whole department store, the year-on-year sales (excluding VAT) decreased by 0.3% compared with the same period last year, but the company's business in Denmark remained strong compared with the sharp decline in sales in the UK.

Michael Sharp, chief executive of the department store, said that the details would not be analyzed until the October annual performance report came out. Although the UK market is currently in great difficulties, on the whole, Debenhams department store's achievement It's still good.

With regard to the decision of Debenhams department store to start the summer sales plan 5 days in advance, he explained that the department store's year-on-year sales increased by 0.4% in the past 9 weeks, which is an excellent opportunity to surpass the market.

Debenhams department store Denmark business Magazin Du Nord has been increased by 4.8% year-on-year sales since it was acquired in 2009. Michael Sharp said: "in October, we will report very well. Sale Performance. " Overall, the total profit of the department store is expected to be 20% lower than that of last year.

A retail analyst at Arden Partners said: "Debenhams department stores have not officially released year-on-year sales growth figures for the last fiscal year, though their store renovation and new self brand series have begun to yield. Its rating is really lower than that of the retail industry, because it has no real assets at present, so the debt level is relatively high, and it has been on sale. "