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China'S Clothing Industry'S Phoenix Nirvana &Nbsp; Industry Salon Will Be Held

2011/10/25 11:47:00 24

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Clothing Enterprise Phoenix Nirvana Industry Salon

Chinese clothing enterprises

Industrial pformation

The road is approaching.

Since 2009, it has been affected by factors such as rising labor costs, appreciation of the renminbi, huge fluctuations in raw material prices, slowing export growth and high inventories of enterprises.

Weaken

。

There are indications that

Extensive type

The traditional way of development is getting narrower and narrower. In the past, the era of relying solely on cheap to earn eyeballs is fading away. It is imperative to pform the industry of fine production and branding.

In the face of uncertainty in the future, where should clothing enterprises go? Is it a timely contraction of strategy or an expansion of counter trend? For enterprises with strong resource integration ability, it may be a more sensible choice to diversify strategy and seek a more long-term and safer business development path.

But diversification can also be a "fatal temptation".

Especially for those enterprises that are "not bad money" and whose main business has not yet been fully consolidated.

Diversification

It can only be misguided.

So how can garment enterprises develop continuously?

In addition, in the era of rapid development of e-commerce, how to create a more flexible competition strategy to cope with the changeable market environment will undoubtedly be the focus of business leaders' thinking.

Through brand promotion to get rid of low added value competition, through strengthening supply chain management and channel construction to shape brand, perhaps this is a realistic choice for most Chinese clothing enterprises.

The difference is that the strength of each enterprise will change from time to place.

When many of the first and second tier cities began to smoke four and became the meat chopper Red Sea, did they use the channel to sink to share the rapid development of the domestic three or four line cities, or to adapt themselves to the RMB appreciation and the peripheral economy?

Weak from fatigue

To seek further breakthroughs in overseas markets?

October 26th, Shanghai.

The fourth phase, "Phoenix Nirvana of Chinese clothing enterprises", hosted by the senior dialogue Salon "Zhixin hall", which is hosted by the strategic management consultancy, will invite relevant professors, business executives and consulting experts in the development of garment industry to deeply analyze and see the current situation and future development trend of China's garment industry.