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    China'S Children'S Clothing Industry Ranks Seventh In The World.

    2007/12/3 0:00:00 10493

    Chinese Children'S Shoes

    According to the industry research report, the growth of children's wear market is about 6%% to 7%% every year. It is estimated that the retail sales of children's clothing will reach US $131 billion 500 million in 2012.

    The latest research shows that, from a global perspective, the children's clothing market is highly fragmented. Recently, two key factors have contributed to the growth of children's clothing industry, one is the development of retail industry in emerging countries, the second is the increase in luxury goods sales in developed countries.

    In emerging countries, parents not only have more consumption budgets, but also spend more money on their children.

    This allows retailers at all levels, whether discount stores or luxury stores, have the opportunity to expand their business in the new geography.

    In developed countries, the trend of luxury is becoming more and more popular. This is the trickle down effect brought by the growth of the luxury clothing market.

    Also affected by this luxurious atmosphere, there are household items.

    According to the research report, the top 10 children's clothing markets in the world are in the United States, Britain, France, Germany, Spain, Italy, China, India, Russia and Japan, with a total retail sales of up to US $92 billion 600 million.

    It has been reported that a small number of retailers and brands are familiar with the children's clothing industry.

    When the industry focuses on the special interests of children's clothing industry, the boutique of children's wear market develops very well.

    Global retailers do not have the ability to improve service capabilities easily and rapidly in small markets like boutique retailers. Consumers hope that boutique retailers can provide more sophisticated and exclusive products, while discount providers provide basic commodities, private brands and cheap goods.

    In the children's clothing market, clothing products belonging to younger age groups, especially infants, infants and preschool children's clothing products, are controlled by department stores and supermarket chains in the top 10 markets.

    Because children grow fast and don't care much for clothes, parents usually choose clothes that can be used up and discarded. Therefore, the shops that offer varied popularity products and low price shops are heated up.

    If the brand is properly operated, the production line will extend to children's clothing, so that there will be a chance for success, because parents like to dress their children as well as themselves, and also seek brands suitable for family life.

    The biggest market of children's wear is the highly developed country in adult fashion, such as France, Britain and the United States.

    Emerging markets, such as mainland China and India, are not only large in scale, but also rapidly increasing in number of rich people.

    Children's clothing will be affected by seasonal factors. Sales in August and September will be the best, just when most countries start school.

    At present, the average amount of children spent on children's clothing in the United States is 2 times that of Western European countries, and 40 times that of the Pan Pacific region, higher than that of other countries.

    By the end of 2007, children's clothing market in Europe will reach US $146 billion by the end of 2012, and will grow by 15%% to US $168 billion by the end of this year.

    Globally, the "swallowing generation" (9 to 14 year old) market is full of business opportunities.

    "Swallowing generation" loves fashion and loves spending money.

    In the emerging markets such as the mainland and India, "swallowing generation" likes western brands in Europe and America, and is willing to spend more money to buy European and American brand products.

    The market for girls' clothing is larger than boys', which is the same all over the world.

    Most of the boys' clothing is concentrated in basic funds, and few designers believe that fashion mothers are willing to buy clothes for their sons.

    Girls dress differently, from boutiques, department stores to discount stores, and their performance is very good.

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