Cheap Trap: "Shanzhai" Silk Is Flooded With Market.
Silk has the reputation of "second skin of human body". Its main ingredient is pure natural animal protein fiber. It is a natural fiber with the advantages of light, soft and fine in nature.
In ancient China, silk has always been the target of rich and popular people.
The tradition of the ancients has continued to this day.
raw material
Silk quilts, which are made of endoplasmic reticulum, have become the objects of many families to buy Quilts because of their advantages of close fitting, warm, fluffy, breathable and health care. Silk quilts also occupy a place in the highly competitive home textile market.
However, it is not hard to find out that the silk sold in the home textile market is now priced from 100 yuan to more than 1000 yuan. Most of the packages are marked with "100% silk" and "100% mulberry silk" and so on. They also make a pledge that they are guaranteed to be genuine and fake ten.
So, why is the price of the "genuine" price equally large? What's the difference? What kind of silk is genuine and genuine? What is the reason for this situation? And so on, facing the current home textile market, we can't help but wonder.
With these questions, the reporter made a thorough investigation of the current situation of domestic silk market.
The market is mixed with fish and the price is very different.
In August 29th, when reporters visited the home textile market in Yantai, it was discovered that with the increasingly cool weather, soft and warm silk has become the fashion choice of the citizens nowadays. Many shelves, such as shops, supermarkets and shopping malls, which sell mainly home textiles and bedding, are covered with many kinds of silk packets with exquisite packaging and most of them are packaged in the outside.
Eye-catching
The location is marked "100% mulberry silk", "100% silk", "super silk quilt", "first grade silk quilt" and so on.
However, when interviewed by a reporter, the silk was found to be very similar in packaging and product labeling, but the price varied widely, ranging from 100 yuan to 1000 yuan, and its quality had to be questioned.
"These are" fine silk quilts "rather frivolous, now the season is being used, the price is also relatively cheap, after discount 168, these are" Silk winter quilt "original price more than 800, now 400 yuan to take; these are" silk cashmere quilts "...
In the three station market, a large bedding store, reporters bought as consumers, and the owner of the store sold enthusiastically.
Reporters found that the price of 200 to 400 yuan of silk was occupied by the store's entire booth 2/3, and some of the silk was priced at 1380 yuan to 3000 yuan.
However, almost all silk is marked with "100% silk" or "100% silk".
Asked about their differences, the boss explained that the first thing is to do the work, most of the high price is made by hand, and the low price is machined. Two, the quality of silk is the most important material. The quality of silk and inferior silk are very different. The three is the brand, the price difference between the famous brand and the grass root brand is far away.
However, regardless of the price, the boss said that the silk in his shop was all one hundred percent authentic.
However, when a reporter asked for a piece of silk with a price tag of 168 yuan to be looked at inside the material, he was rejected by his boss.
Coincidentally, several shops that reporters visited later, when reporters mentioned that they wanted to see the true face of the one hundred percent genuine silk, they were also rejected.
However, after careful investigation by reporters, it is not difficult to find that most of the silk sold in the light textile market has different degrees of problems.
For example, the products are not fully labeled. Most silk products are made by product names and addresses, product models and specifications, ingredients and contents of raw materials, washing methods, and so on.
quality
Grades, production standards, and product quality inspection certificates and other important contents.
In addition, the phenomenon of product advertising and labeling is not consistent.
For example, the reporter clearly saw that the "100% silk" was clearly marked on the outer package of a silk quilt, but in the product description, "silk 47% and viscose fiber 53%" were written when the ingredients and contents of raw materials were used.
The market is not standard, and silk quality has been misunderstood for a long time.
"Silk quilt is a high-end product of many categories, and the price is relatively high. The normal price should be more than 300 yuan, and high-grade silk will be even tens of thousands.
However, at present, there is a widespread phenomenon in silk market, that is, the price is becoming more and more popular. Some of them are even lower than those of cotton, fiber and other materials. Some of them are even far below the cost of manufacturing, which has to arouse consumers' doubts about their quality.
On the morning of August 30th, the responsible person of the Henan clothing association interviewed a reporter on the telephone. He said that although silk was already formulated and promulgated by the relevant production standards of the industry, but the compulsion was not strong enough. Moreover, silk quality was identified by the need for more professional technical standards. Ordinary consumers were hard to distinguish the authenticity from the naked eye and the hand feeling. The existence of these factors led to some fake and shoddy products being available.
As an example, the cost of a kilo silkworm filament is at least five hundred yuan per kilo, and a 2 kilogram silk quilt is processed by the manufacturer, and the cost is at least 1000 yuan even if it does not calculate the price of the fabric.
The addition of artificial silk and kapok silk does not make much difference in appearance. Consumers are inexperienced and generally unable to detect. Because kapok fibers are also man-made fibers, they can not be identified even by popular burning methods on the Internet.
Kapok and mulberry silk are very similar and have little difference in their combustion characteristics. If adulterated in real silk, it is easy to be confused and difficult to distinguish.
However, the production cost per kilogram will be reduced by several hundred yuan in this way.
Many manufacturers are drilling this loophole, and mingled with other ingredients, but still sell according to the price of super silk, which leads to the quality of the silk sold at present.
According to an insider who would not like to reveal his name, "in recent years, basically selling silk products on the market is not going to survive. Only stores selling fake or adulterated products can survive and survive very well."
It can be said that the standard has not been enforced, which is an important reason for the lack of standardization of silk market.
In addition, there are many unreasonable aspects in the "standards" itself, which are also another incentive for the silk market to be confused with the fish market.
For example, the "standard" clearly stipulates that the silk used for special grade silk should be 100% silkworm filaments, and the silk used for first grade silk should be 100% tussah filament, which stipulates to a certain extent that the quilt made of tussah silk is also known as silk quilt.
As a result, many producers naturally came to the conclusion that silk mixed with tussah silk was not a false silk quilt.
In response to this problem, the industry has also conducted in-depth discussions and take relevant measures, such as the 2010 silk industry is the new national standard - "silk quilt industry standards" promulgated and implemented.
In the new national standard, it is stipulated clearly that the pure silk quilt (silk content 100%) or the mixed silk quilt (silk content is more than 50%) is required in the stuffing. For the type and content of the silk fiber, the kinds of silk, such as mulberry silk or tussah silk and the proportion of the content, should be marked on the package.
However, these standards are obviously still empty, or even shelved.
The results of the investigation by reporters visiting the home textile market proved that the silk market had not been changed because of the introduction of the new national standard.
In addition, recent reports on the quality of silk have also been reported frequently.
For example, in May this year, the Guizhou business daily and the Legal Daily newspaper respectively exposed the built in materials of silk quilt under the theme of "natural silk quilt" was originally made of chemical fiber and "silk was mixed with national fish market standards".
In August 22nd, the Taizhou daily also exposed the quality of silk with the title "spinning but not selling silk and selling fake propaganda cases".
Expert weapon: to "see price and know goods"
"In the fierce market competition, silk is also unquestionable to occupy the market by price war, but everything is a" degree ". When the selling price is lower than the actual production cost, its quality will also be greatly reduced.
Therefore, I personally think that other industries may not be very obvious, but the key to buying silk is to see the price and see the goods.
In the face of the current fish market mixed with silk, Henan clothing association's responsible person reminds consumers that when buying silk quilts, we must guard against the trap of low price promotion.
The person in charge of how to buy silk is also given the following suggestions: first, look at the price.
The authenticity of silk is worth doubting if its sales price is less than 500 yuan, which is about two kg.
Second, look at the brand.
It is better to buy silk products, such as shopping malls, supermarkets, stores and so on.
In addition, consumers are
Choose
When silk is quilt, we should observe carefully and see whether the work is exquisite or not. Two, look at whether the material is uniform or not.
Uniform, it is best to open the seal to check the quilt, so as to avoid the four corners being silk and adulterated in the middle.
And smell the smell. The real silk has a special fragrance.
In addition, some physical and chemical methods can be used for on-site inspection, such as fire test, soaking and identification with 84 disinfectant.
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