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    Opening Of The Fourteenth Houjie Shoes Exhibition: Foreign Businessmen'S "Shoes" Exhibition "Covet" Chinese Market

    2011/11/2 15:27:00 24

    The Fourteenth "Houjie Shoes Exhibition" Opened By Foreign Shoe Exhibition

    The fourteenth Houjie shoes exhibition opened yesterday at the Guangdong International Exhibition Center for 3 days.

    The exhibition brings together about 450 exhibitors from all over the world.

    Among them, Portugal

    footwear industry

    For the first time, the Association joined TATUAGGI, BEEPI and other exhibitors to enter China's huge domestic market by exhibition, looking for partners in Dongguan and other cities in the mainland of China.


    This shoe exhibition focuses on "building brand and opening up".

    channel

    Three themes of "upgrading and pformation" were launched.

    stay

    Exhibition

    During this period, the organizers will provide exhibitors with close market information, enhance the core competitiveness of shoe enterprises, and break through in the pformation trend.


    The organizers try to guide the world footwear industry with the help of the footwear industry in Dongguan.

    Among them, the world trend authority WGSN will launch the "2012 spring summer and future fashion women's shoes and accessories fashion forecast" during the exhibition.


    With this, the exhibition will showcase the design works of students from many design institutes in Hongkong and the mainland, and provide a platform for recruitment of designers in Dongguan shoe enterprises.


    In addition, in response to the challenges faced by shoe companies in the face of environmental changes and the industry's concerns, organizers invited experts from home and abroad to discuss hot topics and share experiences including design, brand, trade standards, domestic sales channels, and enterprise management.


    Zhu Yulun, chairman of the Guangdong elegant exhibition company, said: "Dongguan has a good foundation for shoes making industry and industrial support. With the increasing demand for high-end consumer goods and luxury goods in China, Dongguan is likely to become the trend of the world footwear industry in the future."

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