To &Nbsp In Keqiao; Look At "Pattern" &Nbsp; Find Direction -- 2011 Keqiao International Textile Fair (Autumn)

"A successful exhibition, in addition to actively helping big enterprises to establish brand, should also be based on providing small and medium-sized enterprises.

4 days of 2011 China Keqiao International Textiles

Finding the right direction

Where does the advantage come from? Product innovation, meticulous management, supply chain integration, e-commerce...

Every business owner has his own spectrum in mind.

This also makes the "Textile Expo" a center of information gathering and divergence center.

And many products that have applied new materials and new technology to the "Textile Expo" show people not only the visual impact, but also the thinking and inspiration.

In the afternoon of October 25th, the Asian young fashion designer, Sharon, who was sponsored by the China Fashion Designers Association and the theme of "fashion driving force of brand", became the focus of supporting activities of the Textile Expo.

The number of team members who participated in the salon's field fashion designers and experts can be seen as a storm. More than 70 directors and designers of the garment enterprises have forced the staff to borrow tables and chairs for many times.

It is reported that these garment enterprises representatives from Beijing, Shanghai, Shenzhen, Nanjing, Wuhan and other domestic brand clothing "town".

The emergence of heavy enterprises and attractive purchase orders have once again proved the leading position of Keqiao fabrics in the whole country.

As an enterprise based on production fabrics, "Sha Sha textile", based on the understanding of the textile fashion industry chain, is committed to mastering the upper reaches of the garment and home textile industry within 5 years and extending to the downstream.

At the scene, Fu Weiqing, chief executive of "Sha Sha textile", as a guest speaker, talked about how to integrate overseas creative resources such as Australia, Japan and Korea, and independently research and develop fabric products.

"Attaching importance to internal tap the potential and changing from extensive management to fine operation."

Speaking at the Japan printing and dyeing new technology exchange meeting held during the Textile Expo, the speech by Yamamoto Yamamoto, vice president of Japan dyeing Association, inspired Shaoxing printing and dyeing enterprisers.

Yamamoto Ken, who runs printing and dyeing enterprises for more than 30 years, has gone through the "war" between elimination and survival. Now his company has only 80 employees, but has created 1 billion 600 million yen (equivalent to 130 million yuan) output value.

"People who use the water should use the water that they use, and if they must use water in the dyeing and finishing process, they can use less water or less water in the scouring link through management measures."

"Intensive cultivation to enhance the soft power of enterprises."

Yamamoto Ken believes that the first is to carry out technological pformation and innovation corresponding to the market, which is the core competitiveness of enterprises. The second is to carry out regular and standardized management and management as soon as possible, which is the guarantee for workers' peace of mind and technical stability.

Bud breaking

The biggest advantage of Keqiao lies in its fertile land for creative fashion communication. The biggest problem is how to seamlessly link the idea of creativity with the industry.

Maintaining superiority and advancing it has always been much more difficult than filling in blanks.

Keqiao International Textile Fair is not only a fabric trading conference, its influence has already upgraded from the trading platform to the textile competitive arena.

China International fabric design competition has been held for many times since it was settled in Keqiao in 2008.

On the day of the opening ceremony of the autumn Textile Expo, the award ceremony of the 2011 China International fabric design competition was held.

Equally brilliant is the awarding ceremony of the 2011 Chinese professional fashion designer's creative design competition.

In the fusion of fashion and practical elements, merchants everywhere feel the unprecedented sense of motion brought about by unique design to cloth.

"The new generation of designers in the country has a new design concept, and the design of fabrics, whether they are flowers or colors, have an international standard, and the market outlook should be good."

Mr. Lee, a buyer from Hongkong, looks at a series of new fabrics and costumes on the stage, clapping and applauding.

Mr. Li, who owns the clothing business, has a large garment manufacturer in the mainland. He has participated in the seven or eight Keqiao Textile Expo. Every time he comes to the exhibition, he can purchase the fabric of Chinese fancy. In recent years, with the holding of these top professional competitions in China, some creative and designing fabrics are becoming more and more.

Although the creative design competition of Chinese professional fashion designers started late, the origin of this competition is far more profound than that of Keqiao Textile Expo.

In 2009, the three Chinese Fashion Designers Association, China Textile newspaper and Shaoxing County People's Government jointly created the creative design competition for Chinese professional fashion designers.

Since then, in the international textile capital of Keqiao, the industry has continuously conveyed their creative ideas to the industry and expressed the fashion voice from China to the world.

He Jiashun, member of the Standing Committee of the Shaoxing Municipal Committee and Secretary of the county Party committee, said at the scene of the final of the China professional fashion designer creative design competition. Shaoxing county is a world-famous textile industrial cluster base. The textile industry accounts for 63% of the total industrial output value of the county, and is known as the "city on the cloth".

In recent years, Shaoxing county has focused on the theme of "pformation and upgrading, and committed to scientific development", and vigorously implemented the textile industry's "4 billion billion project". It strives to build China Textile City into an international textile manufacturing center, an international textile trade center and an international textile creative center.

In the first 3 quarters of this year, the county's textile industry maintained stable development, textile innovation capability was continuously improved, and textile creativity developed rapidly.

The Chinese professional fashion designer's creative design competition will bring more textile creative talents and design talents to Keqiao to start their own business and achieve their dreams in Keqiao.