Fashionable Children'S Wear: Standing At The Corner Of 2012, Looking Forward To The Future

2011 is the year when adult wear prevails, with many children.

First, children's wear styles continue to take the adult route.

It is obvious that this year's children's clothing style embodies the obvious adult route, and the style tends to the classical design with the urban sense and the warm Bobbi doll.

Judging from the recent release activities of many domestic and foreign children's clothing brands, this year's campus dress is the focus of children's clothing. The new style of the traditional style is segmented and added to the lively and interesting elements such as color bump. Details include washing and polishing fabrics and baggy trousers.

Contemporary children's aesthetic values are more varied than ever. Most of the contemporary children are influenced by their parents. After 80's parents pursue fashion, personality, and clothing are at the top of fashion. This directly affects the minds of the next generation of children and affects their aesthetic values.

When children's clothing becomes adult, it will become more fashionable. Standing in the adult's perspective, it is the combination of fashion and fashion.

Chinese people have never been able to believe that, as a big manufacturing country, the quality of products should be no problem at least in the production of products, or they will not be exported to countries and regions with high quality requirements, such as Europe and the United States. Why, therefore, the quality of domestic children's clothing is always mixed with the market in disharmony.

With the increase of per capita disposable capital, people can not accept children's clothing of low quality and high price. With the environmental protection concept of foreign brands and the idea of updating children's health concept, what will the quality and level of domestic children's clothing go?

Children's clothing network believes that domestic children's clothing enterprises have no ability to produce high quality products, mainly domestic.

With the development of children's clothing in China for more than ten years, there is still a lack of high-end and high-end children's wear brands.

For example, the famous red, yellow, blue, tinkling cats, Barbara and little tiger Han Ni are children's clothing brands with high recognition, but they lack the share in the high-end and high-end market.

Careful consumers can find that the price of these brands has been rising. The first is due to the sharp rise in domestic labor costs and the rise in prices of raw materials and other products. Secondly, the recognition of brands depends on advertising and exposure. Therefore, it can only explain domestic advertisements, whether TV advertising or online advertising, which are expensive and inefficient. Therefore, the rising retail prices of these brand products are not unreasonable.

At the same time, when famous brands in China are making brand recognition, foreign brands such as jubilant grey taro and other new brands of children's clothing have gradually increased their development and mining in the domestic market. In 2011, according to the estimate of children's wear franchise network, the market advertising of these brands may account for 20%.

Four, fashion children's clothing, look forward to the future

Children's wear network this 2012 children's wear brand spring summer wear trend includes some famous brand products samples and children's wear brand executives, designers' understanding of their brands and children's clothing market in 2012.

A famous designer told us: "happiness is not because we have more, but less care.

Imagination is more important than knowledge, because knowledge is limited, and imagination generalizes everything in the world and pushes forward progress, so imagination is the source of design.