Shaoxing Speeds Up The Implementation Of The "Going Global" Strategy

In December 8th, the Zhejiang provincial government convened to co-ordinate the development and opening up of the province to accelerate the implementation of the TVs.

Xu Guolong, deputy secretary of the Shaoxing county Party committee and acting county magistrate, attended the meeting in the county branch, and put forward the requirements for implementing the spirit of the meeting.

Xu Guolong said in his speech that Shaoxing county is in a critical period to enhance the level of open economy development.

Xu Guolong emphasized that we should strengthen the in-depth study of the linkage development between the domestic market and the international market, the visible market and the invisible market, accelerate the construction of the overseas market of light textile city, effectively operate the "light textile city", further enhance the internationalization level of the textile market, encourage enterprises to vigorously develop e-commerce, actively explore the international market, establish an international marketing network, further enhance the market competitiveness, and help enterprises solve the difficulties and problems encountered in the "going out" process in a timely manner, and further optimize the government services.

(Yifei)

Yao textile is committed to product research and development.

Washington in China Textile City, the textile industry is praised as a banner for men's suit fabrics.

The booming textile industry did not follow the conventional path of "industry and trade integration". Instead, it concentrated on the high-end value chain of textile industry, that is, R & D and marketing. With the focus and innovation characteristics, the brilliant textile industry maintained a steady growth in the severe situation.

Enter the sample of Yao Guang Textile Co., Ltd.

Like most textile suppliers in light textile city, Yao Guang textile started with what money to do, but with the development of enterprises and the changing of trade environment, the Department of light and textile specializes in R & D department and trade department, and product development has become the top priority of enterprise development.

"We have a new product development conference every month, and the sales staff together with the developers together with the feedback from the market, discuss and confirm the next development direction."

Yang Jun, deputy general manager of Zhejiang Yao Guang Textile Co., Ltd., pointing to a shiny fabric, said: "like this kind of fabric, although it is only aimed at some high-end customers, the production is not very large, but the added value is relatively high."

Through cooperation with tertiary institutions and textile and dyeing and finishing enterprises, the new textile products launched in the past quarter are more than 100 new products, such as functional wrinkle resistant series, moisture absorption and sweating series, natural green polyester and viscose hemp series, leisure style cowboy series and so on, not only leading the city of light textile industry, but also adopted by China's first line brands such as YOUNGOR, good bird and so on.

The unique product has caught the eye of the customer, and has also made the textile and lighting industry perfect in marketing network.

Because of its fist products, Yao Guang textile company has much more power to speak in the market.

"We will screen our customers, and we will not pay the deposit if they are not reputable. The company will propose specific ways of cooperation, such as the proportion of payment, the mode of cooperation, and recombing it, combined with the financial credit investigation.

Focus on innovation and marketing to make Yao textile in severe.

The seventeenth China Cup was held in Keqiao

In December 7th, the seventeenth "China Cup" was again opened in Keqiao.

Contestants from all over the country show their ingenious conception and creativity in the fashion Hall of textile city.

This is the second time the Chinese cup has entered Keqiao.

Keqiao is developing into a "competition city" in the process of advancing towards the "creative center".

The "China Cup" originated in Shanghai. It is the first national and international event to be held in the country. It has been successfully held for the 16 time and has been hailed as "the cradle of fashion designers" by the clothing industry and fashion media.

So far, a total of more than 40 countries and regions, including 198 countries, 357 cities and more than 30 thousand athletes in China, France, the United States and Japan have participated in the "China Cup".

Last year, the Shaoxing Association of textile and apparel designers first introduced the "China Cup" women's clothing, men's wear, children's wear, underwear beach wear and other competitions. These professional events not only brightened up the textile manufacturers in the city, but also brought a new style of design to the textile city.

Together with the "China Cup", there are also the Chinese professional fashion designer creative competition and China international textile fabric design competition, which have been held in Keqiao for 3 consecutive years, bringing a strong creative atmosphere to Keqiao.

Compared with the introduction of these top events, Keqiao local competitions have also begun to grow and become famous.

Not long ago, the "Yue lung Cup" Third China University Textile (fabric) design competition awards ceremony was held in Keqiao, and 33 pieces of work were selected from 375 textile designs selected from 14 related universities.

The relevant experts expressed full recognition of the event. They thought the contestants were closely concerned about the industrial development and fully grasped the market trend. The works of the competition highlighted the characteristics of the new materials, new structures, new ideas and environmental protection, functionality and comfort.

In addition to the "Yue long Cup", the Shaoxing science and Technology Bureau held the "Shaoxing County fabric and pattern original design competition" for two consecutive years.

Domestic and international professional events have been held frequently, so that people inside and outside the industry look up to Keqiao: spinning City is becoming the "city of competition".

The Shaoxing textile and garment designers association is one of the "China Cup" contractors.

In the view of Chen Qimiao, executive vice president of the association, the combination of competition and industrial base is on the one hand the need of the competition itself, and on the other hand, it opens up a good situation for the development of creative industries in Shaoxing county.

"The textile industry in Shaoxing has always been the leading position in the whole country. Hosting the" China Cup "competition aims at integrating the creative elements into the traditional textile industry, promoting the integration of the fashion industry in the Yangtze River Delta, and promoting the development of the garment industry in the Yangtze River Delta region and even the whole country.

Competition should rely on industry to seek breakthroughs, and industries should also be promoted through competitions.

"The holding of the competition is conducive to the introduction of innovative and creative talents, conducive to the exchange of fashion information, bringing more creative sparks to the textile industry of Shaoxing County, and providing strong innovation power for industrial pformation and upgrading."

Shaoxing County creative industry service center responsible person said.