Brand Children'S Clothing Enterprises Should Achieve A Leap From Sales To Marketing.

At present, many

In essence, sales and marketing are neither science nor technology. They are just like management.

Sales are for a specific person, marketing is for a group of people.

Sales is a kind of behavior; marketing is an activity.

The most fundamental proposition of marketing activities is passing through the ridge. From a practical point of view, marketing is a continuous process.

The first hurdle for marketing is how to go from sales to marketing activities.

We can not go from overselling to marketing. The most fundamental reason is to follow the rules and follow the rule of first degree.

The only way to go from sales to marketing is to cross.

You dare not cross, do not say 100 years enterprise than you 100 years ago, even if the opposite enterprise is set up a year earlier than you, you may not have the chance! More and more brand children's clothing enterprise practice has proved that from sales to marketing, the only way is to cross, especially Chinese enterprises.

Marketing for China at this stage, the most important thing is how to break through in practice.

This is the responsibility of all marketers, because the focus of all managers has been placed on "how to mark new innovations in theory", and the leap of marketers has become the key to determining the survival of Chinese enterprises.

Winners rely on practicing courage instead of thinking wiser.

The current situation of enterprises is that everyone wants to go to marketing, but no one dares to take the first step from sales to marketing. The image description is that people want to go to heaven, but no one wants to die.

In fact, a modern enterprise should set up such a concept: marketing first, management second, promoting management by marketing instead of promoting or even controlling marketing by management.

This is not to say that management is not important, but is the inevitable choice of an entrepreneur. First of all, you are a marketer, and then a manager.

The pition from sales to marketing is actually very simple. We only need to study two questions: how can we think of marketing and how we can achieve it?