Chinese Support British Famous Brand Village

On a cold Friday in December, you may think that a famous brand.

"What we like is the price here."

Zhang Xing, 33, said this year that he is from Beijing and is currently studying international relations at University of Nottingham (Nottingham University).

The three female friends he worked with were Chinese, who tried shoes at Gucci discount store. He was watching their victories on this day: Bobby, Prada, Ugg and Juicy Couture in 20 bags.

"In China, only a few people shop, not everyone."

He refers to China's high value for luxury goods.

This year, consumers in Asia

Angela Ahrendts, chief executive of Boboli, pioneered the concept of "Travelling Luxury Consumer", which is used to describe the key consumer groups of Angela.

She believes that the strength of this group is more impressive than that of the Chinese market, which now accounts for more than 10% of the total sales of bobury.

Arentz said: "Chinese consumers spend more than 6 times more money on their travels than they do at home.

Saying, "this thing is bought in London" will give people a sense of superiority.

To this end, Boboli has invested 20 million pounds to prepare for the renovation of flagship stores in London. The store at Regent Street will be completed in advance of next year's Olympic Games.

Other luxury businesses in London are also delighted.

According to the materials submitted to the Companies House last Friday, foreign tourists who paid a lot of money to spend their money in the first year of April had a significant increase of 32% in the pre tax profit of Harvey Harvey (Harvey Nichols) in London, which amounted to 7 million 250 thousand pounds.

In the case of Knightsbridge and Harvey Nicks,, which has a bigger scale (Harrods), broke through 1 billion in 2011, and the pre tax profit increased by 39% over the previous year, to 108 million pounds.

The company said that among the international shoppers, Chinese consumption power was second to none, and they spent an average of 3500 pounds on shopping.

Chinese connoisseurs may buy the news of a bottle of wine at 25 thousand pounds, but perhaps most of the shoppers have much less.

This helps explain the attraction of BST shopping village.

Of all the railway stations in the UK, only the railway station of the shopping village is equipped with slogans written in Chinese and Arabic.

BST shopping village is also the third largest tourist destination in the UK, after harrow and Seif Rich (Selfridges).

The BST shopping village is an industry under the Value Retail group. The group, which specializes in the famous brand discount business, says that the number of consumers will be exceeded 5 million 500 thousand this year, 2/3 of which are from outside the UK and 40% from the European Union.

Crystal Zhang, from Shanxi, is 23 years old and studying cross-cultural communication at University of Newcastle (Newcastle University).

She asked her mother and aunt to come shopping in England.

"They came to England for the first time."

Christel said they were excitedly shuttling at the counter of the Boboli discount windbreaker and holding the kettle tightly.

"We haven't bought anything yet. We need to take a good look at it first. Our money is limited."

Jin Yingkui, 34, graduated from City University of London (London Metropolitan University).

"My parents came to my graduation ceremony, but I think they actually wanted to go shopping."

He nodded to his mother. His mother was proud to carry two bags of Salvatore Ferragamo shoes.

"Tourists want to buy authentic products, but they want to get a real luxury experience."

Scott Retail, chairman of Value Retail, said he mentioned orderly shops in the shopping village, a large number of clerks and all kinds of "meticulous and considerate" services, such as cushions on the seats outside the shop.

Malkin said that the overall level of all tourist shoppers is "consistent" in the view of Value Retail's shopping center in 9 famous brand discount stores in Europe.

He recalled that in the eight and 90s of last century, Japanese consumers flocked to the famous brand discount store in the United States.

In his view, China will also have a "similar situation".

Value Retail plans to open a brand discount shopping center in Suzhou in 2013.

"Our discount center in Europe ushered in 4 million Chinese consumers every year, while in China, consumers who aspire to luxury goods estimate as many as 200 million people. If we don't shop there, many of them may never visit us."

As new shopping centres will all come from more and more brand-name stores in the region, all of which are backlogs, people may doubt the luxury group's expansion plan in China.

"According to our experience, doing so will prompt more people to come into our international stores."

British luxury goods retailer Mulberry (Mulberry) chairman Godfrey Davies (GodfreyDavis) said.

Mary is planning to double the number of Asian stores.

Luxury tourism consumers have always been an important part of the market.

However, familiarity and longing for brands can contribute to consumption.