Random Move &Nbsp; WTO Entry Ten Years Two Pformation

In the past ten years, following the changing situation of the world's textile and garment industry, the market structure of China's textile and garment industry has also completed two major pformations. After experiencing the important step of going abroad to the world, it finally brings the future.

Since China joined the WTO in 2001, the spring breeze of WTO accession has been blowing for ten years.

Before entering the WTO, as a basic civil industry closely related to the life of the people, the textile and garment industry has met the basic demand of civil service, and the domestic market has accounted for a large proportion of the total market share. Large textile and garment groups also regard the domestic market as their most important strategic base.

Bosideng International Holdings Limited responsible person told reporters that in 2001 Bosideng total sales of 3 billion 158 million yuan, of which 2 billion 791 million yuan are from the domestic market.

Gu Yajun, general manager of Jiangsu Sunshine Group Co., Ltd., general manager of the foreign trade department, said in an interview that the group was mainly domestic sales before entering the WTO. In 2001, the sales of the group's woollen garments were around 3 billion yuan, of which 70% came from the domestic market.

The rapid expansion period of the group's overseas market began after China's accession to the WTO.

In the pition period, as a leading enterprise in China's wool textile industry, facing the demand for high-end woollen products in foreign markets, more and more group products began to sell abroad. The sales proportion of the group's overseas markets has been expanding. In 2009, the sales volume of the group reached 5 billion yuan, and the overseas market share also reached the peak of 60%.

The course of Jiangsu Sunshine Group is also a microcosm of many domestic textile enterprises.

Enjoying the advantages of trade liberalization and tariff quota reduction, China's textile and garment industry, as a traditional industry in China, relies on the huge competitive advantage, and walks steadily and vigorously on the road of textile and clothing export. At the same time, it also achieves the development of industry and enterprise itself.

But the arrival of the global financial crisis in 2008 has virtually promoted the second pition period of China's textile and garment industry.

After the economic crisis, sales of many enterprises in the European and American markets began to fall.

Faced with the complex and changeable international economic environment, coupled with the fact that domestic labor costs and raw material costs have increased, the development strategy of enterprises has begun to turn.

A group of strength oriented enterprises represented by Bosideng International Holdings Limited, on the one hand, promoted industrial pfer; on the other hand, actively explored industrial pformation, continuously improving the quality, technical content and added value of products, and successfully passed the difficulty.

On the other hand, we should actively adjust the market strategy and guide the company to continue to develop overseas markets while the impact of the economic crisis still exists. We should expand domestic sales, mainly domestic market and tap the potential of the domestic market.

Du Yuzhou, honorary president of China Textile Industry Federation, has repeatedly stressed that expanding domestic demand is an important opportunity for China's textile industry in the face of insufficient international market demand and increased domestic market changes.

It is undoubtedly of great significance to seize this opportunity to tap this potential and to make the textile and garment industry bigger and stronger with the domestic market.