Years Ago, "Shoes And Shoes" Attract The Most Attention.
It's almost new year. Buying one or two new clothes for adults and children is what many families need.
In the past two days, reporters interviewed several brand shoe and clothing exhibitions and clothing stores in our city, and found that the more fashionable and harmonious coloring materials, the more sophisticated materials and shoes, the more favored consumers could be. However, those shoes and clothing products which were old, single color and low grade were few people.
At a large shoe and clothing show in downtown, the reporter noticed that the women's winter boots sold in one of the booths attracted a large number of female customers, who were praised by customers for their changeable patterns and bright colors.
The booth salesman told reporters that the new products launched by their company were close to the needs of women for beauty and change, which conformed to the new trend of fashion.
The men and women casual shoes sold in another booth are also popular with young people because of their large number of styles and sports elements. They have achieved good sales results.
In stark contrast, the reporter saw in a large clothing store that consumers had little enquiries about the changes in clothing, which were less fashionable, relatively less expensive and relatively thick, and that their sales were dismal.
Fashion designers believe that the most taboo in the development and design of clothing shoes and hats is the same style. Only those products with novel style, unique design and distinctive features will seize the attention of consumers and gain advantage in sales.
The phenomenon that consumers like the unconventional products also brings a waking up to the shoe and clothing manufacturers in our city, that is, it is better to do some market research before developing and design, fully understand the clothing preferences and needs of different types of consumers, such as color matching, style characteristics and popular trend, so as to determine the style and taste for the design and development of new products.
In addition, manufacturers should pay attention to the market reaction after the launch of products, grasp the sales dynamics, create conditions for the next development, design and modification, and ensure that the products are ready for trial sale.
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