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    Shaoxing Invested Heavily In Building "Online Textile City"

    2012/2/24 10:40:00 51

    Textile City TextileTextile And Textile

    At present, the "online Textile City" has more than 180 e-commerce professionals in the textile industry. The "online Textile City" website (including the global textile network) has visited 2 million times daily, with more than 1 million 600 thousand registered members and 40 online shops.  


    Since its inception in March 18, 2011, Shaoxing county's "online Textile City" project, which is built by huge amounts of money, has been promoting the construction of various functions of the website, vigorously carrying out investment in various provinces and cities in China, innovating the credit management mode constantly, and making efforts to enhance the popularity and reputation of the online Textile City.


    Strengthening functional construction to achieve new breakthroughs in transformation and upgrading


    The first edition of the new "Textile City" trade information center was officially opened in June 28, 2011, and the websites of the "Textile City" textile school and the "online Textile City" information channel have been launched on-line. In July ~9 month, the market of grey fabrics, scarves and curtain gauze markets of the "light textile city" succeeds in landing the "online Textile City" platform in a professional market manner. In November, the "online Textile City" officially started with Microsoft, and the first "textile cloud computing" platform was launched in China. At the end of the year, textile micro-blog was officially opened to the public, and was highly sought after by designers and textile personages.


    With the continuous improvement of various functions of the website, the continuous improvement of technology research and development, and the close cooperation with the specialized market of textile industry, the "online Textile City" has sprung up and is laying a solid foundation for the transformation and upgrading of the traditional textile industry, forming a solid guarantee and setting up a new benchmark.


       Expand investment scale and create new engine for textile industry


    In May 7, 2011, "online Textile City" started the "global investment conference" at the China Keqiao International Convention and Exhibition Center. On the same day, more than 800 textile enterprises from Shaoxing County signed the letter of intent. In July 8th, the "light textile city" launched its first overseas market in Italy. "Online Textile City" investment work has been steadily advancing. In addition to strengthening the investment work of Shaoxing's textile County, it has also continuously explored the market outside the province. In August ~12 month, "online Textile City" vigorously entered the textile cluster outside the province, and held a promotion conference in Jiangsu, Nantong, Suzhou and Guangzhou successively.


    As of December, there were more than 43 thousand merchants stationed in and outside Shaoxing county.


      Increase publicity and establish brand new influence


    In March 18, 2011, the "Shaoxing County huge fund to build an online Textile City news conference" was held in the Great Hall of the people in Beijing. More than 80 media from home and abroad publicised the "online Textile City" project. In May 7th, the "online Textile City" signed a strategic cooperation agreement with Google, the world's largest Internet Co. It will promote the introduction of "online Textile City" to the world with Google's search engine and advertising system all over the world.


    In addition, "online Textile City" has actively participated in many professional exhibitions at home and abroad, and has expanded the popularity of "online Textile City" through targeted and effective advertising.


       First open online license to create a new benchmark for Internet business integrity


    In September 16, 2011, the Shaoxing industrial and commercial bureau issued the first B2B online business license in the country and handed it to the textile merchants in Shaoxing county. In order to avoid false enterprises and publish false information, the "online Textile City" starts from the source, and completes the three "verification" work. First, verify the identity of the subject. Through the application for online business license, "bright" business; second, to verify the authenticity of the entry intention; third, develop the integrity evaluation system, set the minimum entry requirement score. "Online Textile City" is committed to building the most honest e-commerce platform, from information to trade to logistics, so that both sides of supply and demand are assured and satisfied.


    In 2012, online textile and textile industry will focus on the following 4 key tasks: website function building, expanding investment scale, strengthening publicity at home and abroad, and promoting follow-up supporting services. Under the condition of ensuring safety and controllability, we will strive to achieve online transactions and strive to make new breakthroughs in online trading volume.

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