The South African Olympic Committee CEO Visited Hongxing Erke And Gave High Recognition.

Lately,

After visiting, the South African Olympic Committee CEO Mr. Sundrasagren Reddy highly recognized Hongxing Erke: through this field visit, I have full confidence in our cooperation. I believe that Hongxing Erke can provide our athletes with the most suitable and comfortable equipment.

In fact, as early as 2004, Hongxing Erke put forward the concept of "technology leader" and applied it as an enterprise's development strategy.

In 2007, Hongxing Erke set up a biomechanical laboratory with a total investment of more than 5 million yuan. It has introduced the famous European sports shoes RSscan design and analysis system, which is widely used in the field of product research and development, and has gradually grown into a truly high-tech brand in the industry.

In December 2008, Hongxing Erke shoes and clothing testing center was first certified by CNAS (China National Accreditation Committee for conformity assessment).

In December 2009, Hongxing Erke sporting goods Co., Ltd. footwear products and Quanzhou Hongrong Light Industry Co., Ltd., both of which were certified by national environmental protection products, became the first enterprises in the industry to obtain national environmental certification.

In November 2010, Hongxing Erke became a high-tech enterprise by virtue of R & D and innovation in intellectual property patents.

It is because of Hongxing Ke's pursuit of technological innovation that he won the breakthrough in quality and brand development.

In 2010 alone, Hongxing Erke submitted more than 30 patent technical documents, of which 28 were accepted by the State Intellectual Property Office.

It is understood that before the arrival of the 2012 London Olympic Games, Hongxing Erke has been communicating with many Olympic delegations in the Middle East, Africa and Asia.

Speaking about the visit of the South African Olympic Committee, vice president Wu Rongzhao said: South Africa is a passionate rainbow country. Last year, just after hosting the world cup, the national sports enthusiasm was high. They also formally applied for the summer Olympic Games in 2020 or 2024.

As far as I know, the African continent has so far not been able to host the Olympic Games. The success of the world cup in South Africa will surely give South Africa a great advantage in the Olympic bid.

On the other hand, the Chinese government has always attached great importance to friendship with South Africa and has been helping South Africa through various ways. While hosting the Olympic Games in Africa, it has also been actively supported by He Zhenliang, honorary chairman of the Chinese Olympic Committee. We can cooperate with the South African Olympic Committee, which is not only a response to the country's call for establishing a peaceful and friendly relationship between the two countries, but also a promotion to Hongxing Erke's brand.

The visit of the South African Olympic Committee is another important node in the marketing milestone of Hongxing Erke.

Since 2005, Hongxing Erke has launched a series of sports marketing, through sponsoring different levels of tennis competitions at home and abroad, promoting the cultural exchange between Chinese and foreign tennis, and gradually growing into the No.1 of Chinese tennis brand.

At the 08 Beijing Olympic Games, the Korean Olympic delegation sponsored by Hongxing Erke won two gold, one silver and three bronze medals. Hongxing Erke took a successful step in the marketing of the Olympic delegation.

In the future, Hongxing Erke will host the Olympic delegation.