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Paris Exhibition Brings New Elements To European Market

2012/3/20 17:01:00 10

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"The Paris exhibition has consolidated the position of Chinese textile enterprises in the European market, and the results have been encouraging."

Lin Yunfeng, vice president of the textile industry branch of the China Council for the promotion of international trade, said at a press conference held in Paris shortly before the China Textile and clothing trade exhibition (spring) and the Paris international clothing and accessories procurement Exhibition (hereinafter referred to as Paris exhibition) that China's textile and garment industry is developing rapidly. China is ready to expand its European market with high-quality clothing and apparel, and inject new elements into the European market.

from

China Federation of textile industry

Sponsored by the China Council for the promotion of international trade (hereinafter referred to as the "Textile Trade Promotion Council"), the China Fashion Association and the Frankfurt Exhibition (France) Co., Ltd. jointly held the Paris exhibition shortly before the curtain fell at the LeBourget Exhibition Center in Paris, France.

The exhibition was held for the first time in spring in order to meet the needs of the European market and Chinese enterprises. From the scene and the feedback from exhibitors and spectators, the spring exhibition has achieved satisfactory results.

The spring exhibition used the same mode of the autumn exhibition and the Paris international fabric exhibition in the same period, giving full play to the advantages of the upstream and downstream links of the industrial chain.

The exhibition has more than 700 exhibitors of fabric and clothing, with a total exhibition area of more than 20 thousand square meters.

At this Paris exhibition,

Exhibitors in China

According to the needs and trends of European buyers, the style and texture of the exhibits have been adjusted accordingly, achieving good results.

For men's wear, the cashmere and wool blended men's jackets and men's shirts from Hengyuan garments in Ningbo, Zhejiang, are popular with buyers because of their excellent quality and tailored tailoring.

In order to cope with the current unfavorable market environment, Ningbo Hengyuan adopts the strategy of "combined boxing" to expand orders, get a one-time payment, and improve the efficiency of customs clearance.

Zhejiang Carle necktie Co., Ltd. has stepped up its development efforts. The necktie styles that this tie brings has a good response both in classic style and in the newly developed preppy series, especially in Scotland.

For women's wear, the cotton jacket and functional windbreaker made by the Ningbo group are welcomed by European buyers.

AI Zhejiang attaches great importance to design research and development, and believes that design is the key to win the market.

Amy has gained a lot from its R & D capability and its accurate grasp of the European market. The exhibits are popular with buyers.

Insiders estimate that

Exhibitors of Chinese clothing products

The design level and production process have reached a certain height, but there are still many aspects to be improved in how to highlight their own product advantages and on-site exhibition skills.

It is reported that the autumn international clothing and accessories procurement exhibition in Paris will be held in Paris LeBourget exhibition hall in September 17th. It will continue to use the same mode as the Paris international garment fabrics exhibition.