The Grand Occasion Of Mercedes Benz China International Fashion Week

9 days of Mercedes Benz China International fashion week (2012/2013 autumn winter series) ended in Beijing in April 1st. As China's leading fashion publishing and promotion platform, from March 24th to April 1st, Fashion Week held more than 60 events, including special events, special events, forum talks, etc., integrating the trend of domestic and international trends and brand business, and playing an important role in leading fashion vane in Chinese fashion industry.

Mercedes Benz China International Fashion Week, a member of Mercedes Benz Global Fashion Festival, has 46 Chinese and foreign brands and institutions, more than 30 Chinese and foreign designers, and nearly 400 design and model rookies in the 751D, PARK, Beijing Hotel and other venues held 41 finals, 6 professional competitions finals, the number of publications increased by about 30% compared with the same period last year.

There are 40 categories of domestic brands and 6 foreign brands for women's wear, men's wear, men's wear, leather goods, children's wear, swimwear, underwear, cold clothing, casual wear, advanced ordering, hairstyles and footwear. Among them, 18 brands are the first fashion week to participate in fashion week, showing that Chinese and foreign brands have full confidence in developing the Chinese market with Mercedes Benz China International Fashion Week platform. Among them, the release of several men's dress orders and women's dress series became popular, indicating that the trend of domestic brands toward higher grade.

Among the 20 Chinese designers who attended the release, there were 5 Golden Summit designers and 7 top ten Chinese fashion designers. Designer There are 7 overseas designers from France, Italy, Germany, Britain and Holland. The marriage between domestic brands and Chinese and foreign designers has become a major feature of this issue.

During the fashion week, the China Fashion Designers Association and the French women's clothing association signed the cooperation agreement between China France fashion industry and fashion education industry. The signing of the cooperation agreement aims at strengthening and deepening cooperation between China and France fashion industry, and promoting the complementary advantages and common progress of Chinese and French women's clothing.

This year's fashion week has launched the "college publishing" section, the release date of graduates, which aims to support the growth of outstanding young designers, show the style and talent of contemporary university students, and promote the entrepreneurship and employment of college students. This time, nearly 200 outstanding graduates from 6 famous fashion colleges in China have participated in the exhibition of graduation design works. In addition to the Beijing Institute Of Fashion Technology, Tsinghua University Academy of Fine Arts has participated in the fashion week many times, the Dalian Institute of technology clothing industry, Northeast Dianli University Art Institute, Wuhan Textile University Clothing Institute, the school of design is the first time to participate. With the help of the social concern and influence of fashion week, this stage of activities for "discovering inspiration and nurture hope" for college students has been widely welcomed by teachers and students in Institutions of higher learning. At the same time, how to realize the docking between graduates and enterprises has brought a new lesson to the organizers.

During the fashion week, 6 professional competition finals were held. There was a "HOSA Cup" Chinese fitness apparel design contest held in the China International Youth designer fashion competition, which celebrations 20 years. China International Fashion Designer Fashion Designer sponsored by China Fashion Designers Association works Since the founding of the competition in 1993, a total of 68 young designers from 23833 countries participated in the competition. The 20 successful competition has become the most competitive and professional event in China. The naming side Han Po International Group promises to continue to support this professional creative design competition in the future.