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    Choosing E-Commerce Outsourcing Is A Wise Choice For Shoes And Clothing Enterprises.

    2012/4/15 10:28:00 25

    Shoes And Clothing EnterprisesE-CommerceOutsourcing

      

    Electronic Commerce

    It has brought new opportunities for the development of shoes and clothing enterprises. It is a self built e-commerce platform, or outsourcing to the third party. Shoes and clothing enterprises should choose carefully.


    The Internet has opportunities for everyone.


    The world financial crisis has choke off the speed of economic growth. The government and enterprises are concentrating their attention on e-commerce.

    In fact, shoes and clothing enterprises test water electricity providers, although the trend is forced, but it is also an inevitable contraction.


    Looking back at the development process of e-commerce, we can see that the rise of DOT The Virtual Corporation, B2B, B2C and C2C platform, and then the shoe and clothing enterprises have set foot in the electricity supplier. E-commerce has gone through two waves, the scale is growing and the market is becoming more mature.

    Nowadays, the rapid growth of online shopping groups has strongly promoted the rapid development of the online retail market.


    from

    Traditional enterprise

    In view of their own development, the electricity supplier can understand users' needs more accurately, grasp users' consumption habits more accurately, aim at effectively purchasing target users, truly realize on-demand production and precise marketing, and further promote the pformation of the entire supply chain of the upstream and downstream enterprises.


    From the perspective of the sustained growth of the national economy, e-commerce can minimize the consumption of resources and improve the efficiency of economic operation.

    With the maturity and popularity of online shopping, the e-commerce market has risen from 100 billion scale to trillions of scales, which has great potential for the future development of the national economy and sustainable growth.


    Governments at all levels have never attached importance to e-commerce so much. Traditional enterprises have never been so optimistic about e-commerce. The blowout phenomenon of e-commerce has emerged, bringing unprecedented opportunities for development. It is inevitable for traditional enterprises to enter e-commerce.


    How can we use old shoes to take a new road?


    How to seize the new development opportunities of e-commerce is a new topic facing traditional enterprises.

    At present, the traditional enterprises can test the water electricity supplier in general. They can be divided into four categories: one is to supply the online shopping mall, the other is to authorize the agent to open the shop, the three is to entrust the third party platform to the direct camp, and the four is to build the online shopping mall on its own. The two is the authorized business.


    Because there is a certain gap between the scale of traditional enterprises and the market, it is impossible for e-commerce providers to choose a unified mode. However, there is a common problem. There is no operational experience and lack of understanding and prediction of e-commerce, so it is difficult to form competitive advantages with new e-commerce enterprises.


    The choice of what kind of electricity supplier mode is directly related to the profits and future survival and development of enterprises.

    Many traditional enterprises have set up the network department or the Ministry of e-commerce. Due to the serious shortage of human resources, the temporary establishment of a team and rush to battle, how can non professional personnel do well in the business of electricity suppliers? Although some traditional enterprises have introduced professional talents, the internal human resources and the business team's ideas and operational experience are hard to break in, resulting in the increasing cost of communication and the reduction of working efficiency, which is unavoidable.

    Traditional enterprises are hard to integrate a professional and sound professional team, and human resources have become an important bottleneck for the development of e-commerce.


      

    Online retailers

    outsource

    Yield twice the result with half the effort


    For more small and medium-sized traditional enterprises, the choice of e-commerce outsourcing mode is undoubtedly a shortcut.


    On the one hand, self built e-commerce platform has great risks, not only large investment, long output cycle, but also difficult to adapt to the higher requirements of technology management and operation promotion.

    At present, there are few successes in traditional enterprises that build their own e-commerce platforms.


    On the other hand, the third party e-commerce platform in China is mature, professional experience, strong technical strength, short output cycle and high investment income, which greatly reduces the operation cost of small and medium-sized traditional enterprises.

    The omni-directional integrated marketing service provided by e-commerce can not only provide a complete set of operational planning for traditional enterprises, but also increase the training of talents in e-commerce.


    The third party platform provides the traditional enterprises with one-stop services such as the planning of electronic business channels, the establishment of stations, operation and maintenance, operation and marketing, warehousing, logistics, customer relationship management, data analysis, customer service, after sales and other one-stop services.

    At present, NOKIA, Motorola and other famous mobile phone manufacturers have outsourced e-commerce to Beijing's XinDa, with high conversion rate and good revenue.

    The US A.O.

    Smith has outsourced e-commerce to the prosperous XinDa, in addition to developing A.O.

    Outside the Smith official website, XinDa, which has just won the gold far award outsourcing service, is also building A.O on e-commerce platforms such as Taobao, Amazon, Jingdong mall, and Coba mall.

    Smith flagship store.


    To enter the electricity supplier is the only way for traditional enterprises to break through the bottleneck of development, and the outsourcing of e-commerce is a wise choice for traditional enterprises.

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