2012 International Fashion Week, Milan, &Nbsp; &Nbsp; Sharing Fashion Feast

The theme of "fashion capital and Hercynian amorous feelings" is 2012

Carrying out the new mission of the times and building the fashion platform of the Haixi City

In August 2011, the governor of Jiangsu Province

As the only dynamic textile and clothing dynamic publishing platform with the characteristics of the two sides across the Taiwan Strait, the 2012 Haixi international fashion week has been entrusted with the new mission of the times. It is responsible for boosting the pformation and upgrading of the Haixi textile and garment market, boosting the fashion industry and brand culture leap of Quanzhou and even the whole province, and helping Shishi to create the process of upgrading China's textile and garment industry, and promoting the industry's responsibility for the confidence and passion of private enterprises.

2012 the Hercynian International Fashion Week clearly put forward the core axis of this fashion week: design designer brand, with designers as the point, with the influence and creativity of international brands, famous institutions and famous designers, constantly improving the design and research capabilities of local apparel enterprises, constantly promoting the development and growth of local fashion and creative industries, and nurturing a number of famous brands that are renowned both at home and abroad.

By organizing authoritative bodies and experts from home and abroad to select the young designers' works of the Haixi international fashion week, we will help a number of potential designers to take the stage. By integrating the resources of mainstream media and new media, we will cultivate and enhance the international fashion week culture, and enhance the visibility and influence of Shishi as a famous Chinese leisure wear city on both sides of the Taiwan Strait and even in the national fashion world.

Gathering famous brand teachers and developing new fashion

The brands and designers on fashion week decide the quality and quality of fashion week.

The Hercynian international fashion week has launched numerous brands and famous teachers, attracting many famous brands from Fujian and Taiwan, Italy, Germany and other fashion brands, including seven wolves, Li Lang, AI Deng Bao, CABBEEN, left bank, Wolf Road, Jinyuan, and sing Qi.

This Haixi international fashion week will hold a strategic cooperation agreement between the China Fashion Designers Association and the Fujian Fashion Designers Association and the Shishi people's government. The signing ceremony of the famous brand enterprises and famous fashion designers will be held at the Shishi clothing industry creative park, including the Chinese designer's highest award "Golden Summit Award" winner, the only Chinese fashion designer in Asia, who entered the Milan international fashion week, Mr. Ji Wenbo, the designer of the Chinese fashion design medal, and the outstanding designer of Mr. Ceng Fengfei, the four "best Chinese men's wear designer", so as to accelerate the upgrading and pformation of the Shishi textile and garment industry, to develop in the direction of individuation, fashion, high-end and internationalization, and from "making products" to "doing culture".

During the fashion week, it will also be the first time to hold the "stone lion Cup" excellent clothing design competition for hundreds of textile and clothing colleges and universities nationwide. It hopes to explore and cultivate a group of reserve talents in garment design through the competition, so as to achieve the docking between brand and design rookie, and help the sustainable development of China's design and creative industry.

At the same time, there are 49 participating in the first "Shishi Cup - National Textile and Clothing Institute outstanding graduate design competition" school's award-winning works show and the French International Fashion Institute student works conference.

This fashion week also set up multi-channel and three-dimensional promotion methods such as flat, TV, Internet and micro-blog to maximize the breadth and depth of the cultural spread of Haixi international fashion week.

Including the southeast satellite TV will broadcast the opening ceremony live, CCTV set, two sets, four sets of other central level media to stone interview; Fujian metropolis channel, economic channel, Strait TV, Guangxi satellite TV "Fashion China", Jilin satellite TV "international fashion reunion" to all show the entire broadcast.

Sina, Phoenix, Sohu and other online live broadcast, "Haixi International Fashion Week" micro-blog and Shishi film star Chen Yao (about 18000000 fans), Gong Beibi (580 thousand fans), Jinding designer CABBEEN (320 thousand fans) close interaction.

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Build Haixi new bridge and join hands with stars Yao Haixi.

During the fashion week, we will launch the "2012 Hercynian Fashion Week Opening Ceremony" and the two symbolic beauty events of the "Haixi international fashion week closing ceremony and the west wind awards ceremony". At the same time, we will announce the "2012 Haixi International Fashion Week brand contribution award", "brand Honor Award", "new male (female) brand brand award", "best new designer", "best male (female, child) model" and other series of awards to strengthen the uniqueness of the Haixi international fashion week, and gradually explore and condense the Haixi concept and Haixi style.

For the first time, the main stage of this fashion week adopted the "bridge + urban" moral design and far-reaching implications: professionally speaking, the construction of a nearly 100 metre steel arch bridge as the stage model of the fashion show is the first creation in China. The industry regarded this as a pioneering work in the history of the performance. From the moral point of view, the Haixi international fashion week should be built as a link and bridge linking the two sides of the Straits. At the same time, it also shows the vigorous development of the Haixi Economic Zone and the grand blueprint for the development of the Quanzhou Bay Rim city group.

Functionally speaking, steel structure arch bridge can be used to cover rain, and it is also the fulcrum of lighting support and special effects.

The opening ceremony and awarding ceremony of the Haixi international fashion week is a gathering of stars.

The opening ceremony is hosted by the director of the professional model Committee of the China Fashion Designers Association, Zhang Jian, the founder of the Chinese model and the founder of the Chinese fashion show. The director is hosted by Chen Weihong, the host of the CCTV economic channel dialogue and Ai Kezhu from southeast TV. At the opening ceremony, Jane Zhang, Yang Mi, Wang Feng and other stars will help to sing. The Golden Summit designer CABBEEN leads the super show and nearly 100 international and domestic supermodels.

The stage opening ceremony of the opening ceremony was arranged from the stage to the entertainers to highlight the elements of "fashion lions" everywhere. It was dedicated to "shaping the lion stone into a vibrant fashion source for young people". The closing ceremony of the Haixi fashion week and the awards ceremony were also invited to perform overseas performances by the five continents singing group, the Russian girl group, the Irish National tap dance troupe and so on.

The 2012 Haixi international fashion week, which brings together "famous brands, famous teachers, celebrities, celebrities and famous schools", has built a fashionable bridge across the Straits, and strives to create a unique Hercynian fashion feast. It promotes the leapfrog development of the Haixi textile and garment industry and the fashion culture and creative industries in an all-round way, making it an important carrier of "fashion Fujian" and becoming a new milestone in creating "fashion capital".