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The US Brand BENSON, Without Borders, Is A Carefree Way Of Life.

2012/4/20 11:16:00 165

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On March 26, 2012 -29, the BENSON brand launched a four day exhibition at the twentieth China International Clothing and Accessories Fair (CHIC2012), held at the Beijing New International Convention and Exhibition Centre.

Although there are many sportswear brands in this exhibition,

American brand

BENSON's relaxed and sunny color, casual and meaningful image, has won the favor of countless consumers.

BENSON brand embodies the traditional values in modern life.

BENSON

It is an international brand, which embodies the traditional values in modern life and adopts the classic design of American classics and Bohemia idealism.

The whole series is more or less influenced by the designer's spanning life from Europe to New York.

The brand's main creation Ufuk Arkun once said "

BENSON

It is a brand without borders and a carefree way of life.

BENSON brand's attitude towards life and the meticulous choice of image are just as real.

BENSON

The customers are intelligent people who travel around the world. They are heavy and weight free. They have the same attitude towards life and meticulous choice of image.

They insist on the belief of freedom.

Leisurely and carefree

The way of thinking.

BENSON brand

Create images with unique sensibility.

BENSON brand

It is a perfect combination of high quality and connotative creativity with the freedom concept of travellers.

BENSON brand creates a casual and meaningful image.

The design of the BENSON brand combines the British style with the soft handle of the cashmere coat, thus making it more intimate and comfortable.

The whole design is made from light cotton and linen to pure wool and corduroy, with light and bright colors.

The clear basic elements can be used to create a casual and meaningful image of BENSON brand.

I believe that through this exhibition, BENSON brand will be tested through the market, through the same industry to test its own brand. At the same time, it will expand its brand influence through the national exhibition.