The State Clearly Put Yiwu Into An Important National Convention And Exhibition Platform.

The general plan for the comprehensive reform of international trade in Yiwu, Zhejiang Province, which was approved by the State Council, clearly stated that it supports the development of state-level exhibitions such as fair fair, cultural fair, tourism fair, and sun fair, etc., to support and expand a number of professional brand exhibitions, cultivate internationally competitive large exhibition groups, and build Yiwu into an important national exhibition platform.

The exhibition industry is praised as "green industry" by the economic circles. She is an important part of the modern service industry and a booster of the local economic development.

Compared with other cities, the industry has created its own characteristics, namely, the development path of exhibition industry, which is "promoting trade with trade, promoting trade through exhibition, and developing trade interaction".

Yiwu has the largest daily consumer goods in the world.

It has gathered tens of thousands of daily necessities manufacturing enterprises and more than 70 thousand business entities all over the world. The daily traffic volume of about 200000 passengers per day, more than 1.3 foreign merchants stationed in Yiwu and more than 3000 overseas business offices have formed a large group of exhibitors and purchasers.

Every professional exhibition held in Yiwu highlights the paction of commodities, and the trade index is quite high. Therefore, exhibitors or purchasers will go to Yiwu to take part in exhibitions and seize opportunities.

Exhibitors can also take root in the Yiwu market at the same time as they receive orders from the participants. Buyers can find more products in the Yiwu market while participating in the order.

At the same time, there are more than 16 thousand kinds of industrial enterprises in the city.

Socks, jewelry, handicrafts and other more than 20 dominant industries provide industrial foundation for Yiwu to expand exhibition projects.

Yiwu has complete exhibition facilities and perfect supporting services.

There are 2 professional exhibition halls in the city, and the indoor exhibition hall area is over 300 thousand square meters.

Among them, the Mei Lake Convention and Exhibition Center in Yiwu is a member of the global exhibition industry association (UFI). The Yiwu International Expo Center is one of the most modern exhibition centers in China.

The modern service industry in Yiwu is perfect. Many hotels and restaurants can meet the needs of customers. The logistics industry is very developed, and it can go directly to all major cities in the world. It implements the "through-train" service in warehousing, customs declaration, commodity inspection and pportation. The comprehensive services of finance, insurance, plation, advertising, design and tourism are in line with international standards.

The exhibition system is sound and the exhibition environment is superior.

In terms of management system, the municipal government Exhibition Management Office has been set up, which is responsible for the overall planning, coordination, management and service of the exhibition industry in the city.

The municipal finance has set up a special fund of 10 million yuan for the development of MICE industry every year, which is specially used to cultivate the leading exhibitions and exhibitions.

On the spot service of the exhibition, the relevant departments and units cooperate with each other and perform their respective duties, and take the initiative to do all kinds of service guarantee work, further forming the resultant force of the exhibition industry development, and the exhibition environment is becoming more and more optimized.

The conference and Exhibition drive effect is remarkable, and the exhibition economy has already formed.

There are more than 90 exhibition and service enterprises in the city, of which 32 are Convention and exhibition organizations, and the specialized division and cooperation system of booth establishment, advertising design, pportation logistics, etiquette and so on is constantly improving.

The development of MICE industry has greatly promoted the development of the three industry, such as hotels, restaurants, pportation, logistics, tourism, finance and advertising.

During the "11th Five-Year" period, Yiwu held more than 510 exhibitions, conferences, forums and festivals.

Among them, 236 exhibitions were held, the exhibition area was 2 million 232 thousand square meters, the number of exhibitors was 47467, and the number of purchasing merchants was 3 million 512 thousand, and the turnover was 95 billion 250 million yuan.

In 2011, the city held 143 exhibition activities.

During the "12th Five-Year" period, Yiwu will take the opportunity to carry out the comprehensive reform of international trade as an opportunity.

The development direction of specialization, specialization, branding and internationalization is to develop the exhibition industry with greater strength, better policies and higher requirements.

We should focus on supporting the development of fair exhibitions and other brand exhibitions, cultivating large scale exhibition groups with international competitiveness, exploring the development path of exhibition industrialization, innovating the joint development mechanism of trade and trade, accelerating the pformation and upgrading of exhibition industry, constantly improving the comprehensive competitiveness and brand influence, and strive to make Yiwu an important national exhibition platform.