The New Spring Dress Is Sold At 3-5 Discount In Shenyang.
This is supposed to be
New spring clothes
Sales season, but the temperature has obviously increased recently, summer clothes grabbed the limelight of spring clothes.
Recently, people who have time to go shopping are sure to find short sleeved shirts,
Chiffon Dress
The summer clothing, such as silk tights, has taken a prominent position. There is no discount.
And the spring clothes that should have been sold are only in the corner, and the new discount is as low as 50 percent off.
A consumer wearing shorts stockings said, "this spring is just like a woman's miniskirt. It won't be enough for me to buy a few spring clothes that I bought in winter."
"Miscalculation" business pressure forty thousand or fifty thousand
Sales staff, Ms. Gu, said that after the Spring Festival, the weather had been very cold, and the heat was hot, so the sales of spring clothes were not long every year. Some experienced clothing traders were prepared for it, and the quantity of goods sold was much less than that of other seasons.
Most of the most affected by "super short spring" are some clothing stores.
Ms. Wu, a boss of a small shop in Huanggu, said that in spring, it could be sold for more than half a month, but this year's spring has passed in less than a week.
She pointed to a new line of suits and long sleeved cardigan and said, "these are all the new ones."
Some clothing stores near Zhongjie are playing 50 percent off in spring, and some can even hit 70 percent off.
The boss, Ms Han, said, "one item can be sold, or the goods of 4~5 million will be backlog."
Go to inventory business, "mashup" sales
Reporters interviewed found that some shrewd shopkeepers are also adopting "mashup" method to inventory.
In a clothing store in Huanggu District, some spring clothes and summer wear are sold together. Ms. Li said that although some long sleeved shirts are spring clothes, they can be worn in summer wear.
Zhang Ming, the clothing boss of a small store in Dadong District, said that in order to digest inventory, merchants could also pay attention to some methods, for example, thin inside and outside, thick skirts, short skirts and a long gown.
This is also a test of the collocation skill and storefront display effect of clothing store owners. Good clothing hanging is also an important factor to attract customers and buyers.
The new summer wear price is up 10%.
Compared with spring clothes with lower prices, they are in the prime of life.
Summer wear price
It is very strong, and the price has risen as compared with last year.
A salesperson from a clothing store in the mall told reporters that the price of a shirt rose by 100~200 yuan over last year, due to the rising cost of raw materials and labor costs.
For example, she said, there was hardly any change in the pattern of shirts of 388 yuan last year, but the price would go up to 488 yuan, or even more.
Insiders say that the garment industry is not very prosperous in recent years. Many brands have a large backlog of stock, and the clothing industry is increasing year by year. But this year's clothing gains were not crazy years ago. In the past, the annual price increase would be at 20%~30%, and this summer wear rose by only about 10%.
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