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    Quanzhou Shoe Enterprises Extend The Industrial Chain And Strive For Win-Win Cooperation.

    2012/5/13 15:42:00 44

    Sports ShoesSmall And Medium EnterprisesIndustrial Chain

    Quanzhou

    Small and medium-sized enterprises

    In addition to survival, we should develop.

    Is it willing to work together to work together for the first tier enterprises? Or is it unwilling to walk to the stage to grasp the last opportunity to fight?

    Different companies have different answers, but they have their own secrets.

    Yes, suitable is the best, as Xu Gang, Secretary of the Quanzhou Municipal Committee of the Communist Party of China, said: at this time, the "two pioneering" is to rely on entrepreneurs to remain high spirited, enthusiastic and daring, to focus on industry, to innovate forever, to carry forward the spirit of Quanzhou people's love to win, and to find a promising new field.


      

    industry chain

    Infinite extension


    For most of the upstream private enterprises, no brand, no terminal products, has been quietly dressed in the industry.

    In the current economic downturn, how can these enterprises break through and how to make the "two pioneering" steps? Three, the case of Sida (Fujian) Plastic Co., Ltd. may provide a reference for the industry.


    On the occasion of the "two pioneering" conference held by private enterprises in Quanzhou recently, the key project of Quanzhou municipal government in 2011~2012 was published. "The three sta EVA recycling base of waste plastics recycling project" is one of them.

    As the largest EVA waste plastic recycling base in China, three sta recyclable EVA and PE waste plastics nearly 50 thousand tons each year. Recycled recycled materials are used to produce all kinds of EVA foam materials, with remarkable economic and social benefits.

    Under the environment of increasing shortage of global resources, the use of EVA waste plastic recycling materials can effectively reduce the cost of products, which can save nearly 50% of the cost compared with new materials. At the same time, recycling and recycling of resources is also the overall development trend of the future industry.

    Three sta Dong mi Huang Qiubo said.


    EVA recycling of waste plastics, a highlight of the recycling economy, boosted three sta's successful listing in Taiwan last year as "Asia plastics renewable resources holdings".

    Listing undoubtedly ushered in the two startups of three sta. According to Huang Qiubo, the original company started to scrap plastic recycling for the shortage of raw materials and the care of the home environment. More is from the environmental protection point of view. Now, by successfully entering the capital market, it is more conducive to the integration of the upstream and downstream industries chain, and has opened a wider and wider road for the company.

    After the listing, the company has actively expanded its capacity. By the end of last year, more than ten sets of machines had been added, totaling 34 units, with an annual capacity of nearly 350 thousand cubic meters.

    At the same time, three Sida active layout of the East China market, invest in the establishment of three star (Jiangsu) environmental technology company, as the expansion of production capacity and automotive, building materials and other new products carrier.


    "Now, our EVA materials are not only used for shoes and bags, but also widely used in new fields, such as children's EVA toys, floor mats, car linings, home decoration materials and so on. At present, the proportion of these new fields has expanded to 40%, and this proportion will increase in the future."

    Huang Qiubo said that in Jinjiang general EVA foaming plant, the main customer groups are shoe enterprises, so enterprises are greatly influenced by the shoe industry chain, and the upstream material providers do not have much say.

    And if we can expand the new products with other high technology content, it will undoubtedly add fresh blood to the company.


    Reporters in the three sta exhibition hall also saw the use of EVA in various new fields: delicate and environmentally-friendly children's toys, climbing pads, yoga mats, picnic pads, EVA carpet composite mats, fire retardant EVA building boards, car pads...

    "After market research, we will focus on several areas of large-scale investment."

    Huang Qiubo said that the development of enterprises over the past 30 years is to meet new development nodes, and they will go deeper and deeper.


    Apart from extending the EVA products, three sta is also intensive in the industry chain.

    In 2003, the "golden hair shoes Plastic Co., Ltd." was set up, focusing on the operation of Q-sport fashion leisure sports brand. In 2006, through the cooperation with Tencent Inc, it obtained QQ authorization and officially opened its own brand.


    Cooperate and win win for large scale enterprises


    It is also the direction for many enterprises to choose the "two pioneering" for the large scale enterprises.

    This year, the Anqing Anta Industrial Park, which is invested by Thailand footwear Limited by Share Ltd, is launching the construction of an annual output of 20 million pairs of sports shoes soles. It has written a shining record for the coordinated development of Quanzhou enterprises.


    At the beginning of last year, Thailand shares received

    Anta

    Investment invitation letter from China Limited: Anta plans to build "Anqing Anta Industrial Park" in Anqing City, Anhui Province, and invites Tai Ya shares to invest in Anta Industrial Park, Anqing City, Anhui province to provide shoe sole matching production.

    After the assessment, Thailand shares accepted the invitation of Anta, held the eleventh meeting of the first board of directors in January 24, 2011, and passed the motion on the use of over raised funds to invest in the Anta Industrial Park "20 million pairs of sports shoes sole project".

    It is reported that the construction period of the project is 2 years. After the total production is expected to be completed, the annual production capacity can reach 20 million pairs of sports shoes soles, and the annual sales revenue can reach 253 million yuan.

    "We have maintained good cooperation with Anta. In order to promote sustained, rapid, healthy and stable development, the company has established a long-term and stable strategic partnership with Anta, and signed a strategic cooperation agreement, which has created a broader and more solid platform for product development, production and marketing cooperation," he said.

    Xie Zixi, deputy director of the company, said that this cooperation with Anta can improve the level of R & D and production of the company, form scale production benefits, reduce production costs, enhance the technological content and market competitiveness of the products, enhance the company's continuous profitability, maximize the interests of shareholders, and provide more employment opportunities for local people, so as to achieve good economic and social benefits.

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