Jewellery Set Off A Beach Storm: High Fashion Jewelry PK Traditional Jewels

Over the years, the costume jewellery is in the limelight, and the antique jewelry Biennial of Paris has also taken its place.

Chanel, Dior, Louis Vuitton these fashion brands have come up with their own high-end jewelry to Cartire and Van Cleef & Arpels.

A higher price and a share in the jewelry industry.

What is the advantage of the fashionable jewellery battle and how long it will last? Who will pay the bill will draw a question mark in people's heart.

Let's first understand their past and present life.

As a matter of fact, these fashion brands had their own jewelry line very early, but they were originally designed as accessories for clothing, but they could not be called high grade jewelry.

In 1932, the advent of the Chanel comet series of high jewellery was the first step in the rise of high fashion jewelry brands, and Mr. Dior extended his roses to the field of high jewellery.

Chanel launched the camellia series and Byzantine series is also a fashion brand upsurge of jewelry.

In 2009 and 2010, Hermes and LV also released high jewellery to enter the jewelry industry.

Why did fashion brands trigger the jewel uprising? It was also attributed to the financial storm caused by the Wall Street.

That swept the globe.

Sales of luxury goods have dropped sharply, while natural gemstones, gold, diamonds and other hard currency have not been established in the crisis, and there is an upward trend.

Every luxury consortium saw the opportunity to start the idea of high quality jewelry.

The most competitive high jewellery fashion channels are the three such as Dior, Chanel and LV. Dior has brought the image of the main store to Beijing in this year. The whole jewelry exhibition has reviewed the series of tribute to the classics, the advanced customization, the dance has already been the rose garden of Mr. Dior, and so on. All the treasures are personified or models or celebrities. The inspiration style of the designer Vitoria has long been recognized.

As early as 1932, Chanel has introduced high quality jewellery. Comet and Camellia have become brand names of its popularity.

LV opened late in the three houses, but it was the most skillful.

It favours ghosts designer Lorenz for jewelry line design, and its premium jewellery is also growing.

In addition, big brands such as Ferragamo, Givenchy and Versace have also cooperated with some traditional jewellery brands to help their own high-end jewellery.

Compared with the noble traditional jewellery, what are the advantages and disadvantages of fashion jewelry's premium jewelry in terms of popularity, preservation space and classic creation? Let's take a look together.

In terms of price, first of all, it is obvious that fashion jewelry's premium jewelry must have absolute price advantage.

If it is not a jewelry professional collector, it can be a good choice to have a high-end jewelry of fashion brand. Compared with the traditional jewelry of high price, fashion jewelry and premium jewelry will give the middle class an opportunity to make a fortune.

In addition, fashion jewelry is more luxurious in fashion and easier to make clothes, so the fashion jewelry is superior to the high-end jewelry.

Fashion jewelry, high jewelry, pays more attention to fashion and collocation, with stronger decorative colors and strong sense of design. But it uses precious precious stones and scarce diamond drills, so it is slightly inferior in value preservation space.

In addition to Chanel's camellia, comet and Dior's Rose elements, there are few classic symbols such as Cartire cheetah, Van Cleef & Arpels clover and so on.

It is a long process to create a brand and let the brand build an unbeaten image in the public mind. The high-end jewelry of the fashion brand is still a long way to go.

You may not know that Princess Kate's ring is from GARRARD, nor do you know that queen Elizabeth's earrings are Harry Winsto, or even that Van Cleef & Arpels is the Royal jewel of the kingdom of Monaco. But you see that camellia must know that it is Chanel, and the rose is unbeaten in the DIOR world. The double G necklace must be GUCCI.

The fashion brand high-end jewelry continues the fashion brand DNA, has implanted the public heart vigorously.

Stars are the best publicity. In recent years, all the big red carpet is permeated with the luxury of luxury jewelry. International and domestic women are making every effort to wear the fashion jewelry brand jewelry, so that we can see that the big bracelet of Bei Sao Dai can directly shout Hermes.

It is reasonable to exist, and the fashion brands of high jewelry are different.

In the face of these familiar brands of high grade jewelry, why do you pay for them?

Many people have a preference for big fashion labels. They love their homes and their products.

As a strong fan of the brand, naturally, these beautiful jewelry can not be let off. Besides, it can also be handed down for generations after the collocation.

The high-end jewelry of the fashion brand is definitely unique in design. It also comes from the inspiring design inspiration of the brand designers. These designers also have a strong fan of fans, and pursue the avant-garde design, which is also an important reason for paying for the fashion top brand jewellery.