The Tenth China (Jinjiang) Shoes Fair Theme Finalized

This year is the ten grand ceremony of China (Jinjiang) shoe fair, and it is the Olympic year with the world's attention. How will the shoe fair take the Olympic express?

Reporters yesterday learned from the Jinjiang Council of trade promotion, the theme of this shoe Fair has been finalized - "brand Jinjiang, run-up to the Olympic Games".

Around this theme, the series of supporting activities of this year's shoe Fair has also been launched.

The arrival of the Beijing Olympics has brought huge opportunities for China's footwear industry to integrate into the global market. Many domestic brands are hoping to get a slice of it.

Jinjiang has more than 100 famous brand products, many of which are brand names.

In order to help enterprises better grasp the opportunities, this year's shoe Fair will focus on the theme of "brand Jinjiang and run-up to the Olympic Games". It will plan the exhibition area of 40 thousand square meters, and set up 1600 international standard booths. On the basis of the original three major exhibition areas of finished shoes, shoes and shoes, it has also specially opened up the hardcover areas of small and medium-sized enterprises, and has implemented unified decoration and unified exhibition, which has effectively reduced the cost of exhibitors, and has provided an opportunity for some small and medium-sized enterprises to exhibit their image.

Apart from continuing to deepen and improve the investment and establishment of Taiwan Pavilion, shoe culture hall and science and technology inviting business hall, the series of supporting activities launched has been unveiled.

These activities include the 2008 "skills group competition" in the footwear industry and the selection of top ten technical experts, the Fujian International Exhibition Industry Association and the cross-strait exhibition symposium, the "European top designers exchange conference", the establishment of the "world shoe fashion show" area, and the shoe model fashion show sponsored by XTEP company in SM Square during the shoe Expo.