Fashion Capital Of Kyoto Will Become A New Leader In Clothing Industry
Faced with many factors, such as RMB appreciation, soaring raw material prices and rising labor costs, China's apparel industry once had its low cost advantage no longer exists. The whole industry is facing new wave of change and will usher in a "reshuffle". Garment industry is one of the important pillar industries in Zhongshan. The government takes this opportunity to promote the upgrading of the industry. Cultivating and developing its own brand has also become the only way for the future development of China's garment industry. In 2012, the Zhongshan municipal government planned to hold the Eleventh China (Shaxi) casual wear Expo, intending to integrate the industry resources through the "Clothing Fair" to promote transformation and upgrading and brand growth. Zhongshan apparel ushered in the brand era. With the branding of clothing industry, Zhongshan urgently needs a brand clothing comprehensive trading platform.
Just like that, Zhongshan Bai Jing Tai As a landmark in the western region, after 6 years of dormancy, the architecture podium has been acquired by fashion capital and renamed the fashion capital of Kyoto. It is understood that fashion Kyoto fashion city, with a new model and concept, is committed to building the Zhongshan chief brand clothing wholesale city, casting a new leader in the apparel industry, and contributing to the upgrading of Zhongshan's apparel industry.
New owner Xu is a future.
In the future, fashion Kyoto group will invest heavily in upgrading and upgrading the "Bai Jing Tai" podium. It will duplicate the Guangzhou white horse model with a high standard and make it into Zhongshan's chief brand clothing wholesale city, the fashion capital of Kyoto.
According to the person in charge of the project, the mall has a planned construction area of nearly 40 thousand square meters and more than 800 shops, which are divided into seven professional trading functional areas, including women's adornment area, men's boutique area, baby women's and children's District, underwear home area, leisure cowboy area, luggage and footwear area, cosmetic cosmetic District, etc., to make use of the resources of Zhongshan dress industry to build the largest trading platform of Southern China fashion clothes brand.
By then, Fashion Kyoto costumes The city will converge on Southern China's famous and special goods and quality enterprises, and create a 365 day dress "Canton Fair", becoming the first comprehensive trading platform for Zhongshan to not end its brand clothing exhibition and display trade. At the same time, the mall will also take "commercial real estate + trade chain + e-commerce + financial capital" to carry out stereoscopic stacking, and promote the three-dimensional marketing and brand growth of businesses, enterprises, and create Zhongshan's clothing brand's incubation base and sales promotion base.
In addition, the project leader also revealed that the Kyoto capital, which specializes in the operation of the mall, will introduce the world's most advanced pan media marketing mode in the future to create a nationwide B2C network marketing network and a "full line marketing channel" under the "Online + offline" business, so that businesses can "never close". In view of the precise dissemination of DM, EDM, publicity activities, industry dynamic information and so on, we use commodity shopping guide and other media to carry out information communication, build diversified and smooth business information exchange platform, set up management, consultant, marketing, planning and other service centers, and provide high value-added services to customers and businesses.
"Hardware is not out of date for ten years"
The fashion capital of Kyoto is located in the western part of Zhongshan, which has a profound cultural background and commercial foundation. It has good location, industrial foundation and business environment.
As early as 2008, the Western District Office proposed the request for the establishment of a comprehensive experimentation area for Western District Services and was approved by the municipal government. Recently, the transformation and upgrading of the western region business has been showing great success. Many large projects are being launched, such as Long Rui leather shoes city, Metro hypermarket, tin Yue Plaza, etc., will surely add new strength to the appreciation of the Western business circle.
Fashion Kyoto is located in the core area of Fuhua business district in the West. It controls 105 National Road and Fuhua Avenue double gold main line, which is adjacent to Zhongshan automobile terminal and long-distance passenger station, and grasps the mainstream wealth of the western Pearl River Delta.
Zhongshan Bai Jing Tai consists of 3 buildings, 31 storey houses and 6 large shopping malls. It is the tallest building in the western part of Zhongshan. Overlooking the western suburb Commodity City, Long Rui and other clothing wholesale market, as well as bustling traffic flow.
Even though it was built 6 years ago, Bai Jing Tai's hardware can still lead the best shopping mall in Fuhua. The office upstairs is still the benchmarking office property in the west, while the part of the podium mall is based on the advanced operation of Guangzhou and Humen, and builds the wholesale clothing city of stereoscopic clothing, creating the Zhongshan fashion wholesale landmark property. The project takes the leading double head plan of the international project to completely break the "planarization" mode of Zhongshan traditional clothing wholesale shopping mall. The flow of people can move from the ground to the M level, and the three-dimensional layout of the moving line can maximize the flow of people and money. In addition, the allocation of more than 300 parking spaces can still meet the basic needs of mall operation. In addition, the temporary warehouse and elevator equipped with elevator, passenger and freight ladder, broadcasting system, security monitoring system, information distribution system, network communication system, shadowless lighting system, and bank, convenience store, guesthouse, office building, exhibition center, conference center and other superior configuration facilities are still the leading mall in Zhongshan. "Hardware is not out of date for ten years" is not empty talk.
Western Gateway New dress leader
In the early years of reform and opening up, the rapid growth of garment processing industry in the Pearl River Delta region gave birth to the demand for clothing sales market. Among them, Guangzhou, Dongguan Humen, Nakayama Fuka, known as the Pearl River Delta region wholesale clothing "Golden Triangle". As early as the mid 80s of the last century to the early 90s, when the fashion wholesale market in Humen was not yet formed, Zhongshan was already famous for its wholesale clothing market in China. The traders who came to pick up the goods came from all over the country. It is understood that over the past 30 years, Fu Wah clothing wholesalers have come out in great numbers.
Over the past 30 years, Fuhua business circle has become increasingly mature, forming a large clothing distribution center with 105 National Road and Fuhua road as the axis line, covering many clothing markets such as the Dragon Rui International Clothing City, the cloud Han clothing market, the western suburb small commodity market, Buffalo, Zhongnan clothing square, and so on. Nowadays, with the appreciation of RMB and the rising cost of human resources, the cultivation and development of independent brands has become China. clothing The only way for the future development of the industry. However, the wholesale pattern of clothing in Western Zhongshan is becoming more and more difficult to meet the demand of the market. All levels of government units in Zhongshan began planning and upgrading the Western business district, and the real estate giants such as agile and CITIC entered the market with hundreds of acres to promote the great development of the western region. Meanwhile, the Zhongshan municipal government plans to hold the Eleventh China (Shaxi) casual wear Expo in 2012, intending to integrate industry resources through the "clothing Expo" to promote transformation and upgrading, and brand growth.
Due to the gravity development of the government, Zhongshan clothing The industry is developing from textile and clothing to textile service, and the garment industry has been developing rapidly. Zhongshan's garment industry is gradually upgrading, and the upgrading of Zhongshan apparel trading platform is urgent. Fuhua clothing wholesale business has led the Chinese garment market for more than 30 years, and ushered in the key turning point of development and upgrading. Located in Zhongshan's first brand clothing wholesale city, "fashion Kyoto" is located at the core position of the business district. It is located at the junction of 105 National Road and Fuhua Road, and it guards the main road of double wealth. With dragon, Yun Han, Zhongnan and other markets, the "bow shaped" layout, professionals believe that this "bow layout" in commercial projects corresponds to the distribution of passenger flow, to ensure the flow of people. The fashionable Kyoto, well versed in the development trend of the market, is looking at the tremendous business opportunities of garment upgrading. The blood transfusion park is the first wholesale clothing store in Zhongshan to change Zhongshan's past lack of clothing brand leader. In addition, according to China Textile industry The Association revealed that in the next 5 to 10 years, the value of China's clothing home ownership brand is over trillion, and the market prospect is good.
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